LOS
ANGELES, Jan. 29, 2024 /PRNewswire/ -- Immotion, a
global leader in immersive edutainment, is proud to announce its
membership in the Association of Zoos and Aquariums (AZA)
Commercial Member Engagement Council (CMEC). This partnership
aligns with Immotion's commitment to conservation education and its
mission to shine a spotlight on endangered and threatened species
around the world through immersive educational content.
This partnership aligns with our commitment
to conservation education and our mission to spotlight endangered
species.
The CMEC, founded in January 2020,
aims to find the intersection between environmental and social
aspects of business to set the industry standards for AZA's mission
of valuing and conserving wildlife and wild places. Immotion's
membership in the CMEC will allow the company to further align its
strategies with the AZA's mission and contribute to the council's
initiatives.
Immotion's unique VR experiences, such as the award-winning
Gorilla Trek film, have been recognized for their focus on
conservation and education elements. By joining the CMEC, Immotion
aims to further its commitment to these elements and contribute to
AZA's mission.
Rod Findley, President & CEO
of Immotion, expressed his enthusiasm about the new partnership:
"We are thrilled to join the AZA's Commercial Member Engagement
Council. This partnership aligns perfectly with our mission to
educate and inspire through immersive edutainment. We look forward
to contributing to the council's initiatives and working with other
members to further the AZA's wildlife conservation and education
mission."
About Immotion
Immotion offers dynamic, motion-platform virtual reality
experiences, featuring live-action and animated educational content
guided by marine biologists, wildlife experts, and conservation
organizations such as the Marine Megafauna Foundation, Bimini Shark Lab, and the Dian Fossey Gorilla
Fund. With over 75 locations worldwide and over 2M unique annual users, Immotion continues to
expand its network of partnerships across the US, Europe, and Asia to help leading zoos, aquariums, and
museums generate ancillary revenue through its award-winning,
on-mission VR attractions.
About AZA
Founded in 1924, the Association of Zoos and Aquariums (AZA) is
a non-profit organization dedicated to advancing animal welfare,
education, science, and recreation. AZA is the accrediting body for
the top zoos and aquariums in the United
States and 12 other countries.
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SOURCE Immotion