ARBA Ariba, Inc. (MM)

Growing new business in a shrinking industry is tough. Particularly when marketing and IT resources are limited. But many companies are using Ariba, Inc. (Nasdaq: ARBA), the leading provider of collaborative business commerce solutions, to overcome the challenge. Take MarkMaster, a Tampa-based company that provides name badges, nameplates, rubber stamps, signs, banners and decals to Fortune 500 companies in banking, insurance, retail, entertainment, and other industries. Rather than relying exclusively on traditional lead generation tools, the company decided to try Ariba Discovery®, the premier service for matching business buyers and sellers globally delivered through the Ariba® Network, in hopes that it could more quickly and easily increase its exposure and access to business opportunities with Global 2000 companies. And the move paid off.

“Eighty percent of our business comes to us through Ariba Discovery and we grow 10 percent or more per year,” said Kevin Govin, CEO, MarkMaster. “We sell to 60 Fortune 500 companies. And almost all of it comes to us through Discovery. It’s like Yellow Pages on steroids.”

As selling organizations like MarkMaster have found, Ariba Discovery is the fastest, most efficient way to find qualified leads with the world's leading and largest buying organization.

“We were discovered by a large bank that had not considered us before due to our smaller size,” Govin says. “We now service nine of the top 10 banks and eight of the top 10 insurance companies in the U.S.”

And with Ariba Discovery, Govin and his team move more quickly from qualified leads to contracts. Using the service, the company has cut proposal and contracting cycle times from months and weeks to as little as two days.

But Ariba Discovery isn’t just about new business. According to Govin, MarkMaster has also increased sales with existing customers and improved retention rates.

“Business is all about connections,” said Rob Mihalko, Vice President, Seller Marketing and Ariba Discovery. “And as companies like MarkMaster demonstrate, Ariba Discovery and the Ariba Network are the most efficient and effective way to make and manage them.”

In the past 12 months, more than $3 billion in new business opportunities were offered through Ariba Discovery, over 15 million leads distributed, and more than 15,000 matches between buyers and sellers made.

To learn more about how your organization can benefit from Ariba Discovery, visit http://discovery.ariba.com

About MarkMaster

MarkMaster is a minority-owned manufacturer of marking and identification products. Founded in 1933, the Tampa-based company provides name badges, nameplates, rubber stamps, signs, banners, and decals to many Fortune 500 companies in banking, insurance, retail, entertainment, and other industries.

About Ariba, Inc.

Ariba, Inc. is the leading provider of collaborative business commerce solutions. Ariba combines industry-leading technology with the world's largest web-based trading community to help companies discover, connect and collaborate with a global network of partners – all in a cloud-based environment. Using the Ariba® Commerce Cloud, businesses of all sizes can buy, sell and manage cash more efficiently and effectively. Over 700,000 around the globe use the Ariba Commerce Cloud to simplify inter-enterprise commerce and enhance results. Why not join them? To get on the path to Better Commerce visit: www.ariba.com/commercecloud/

Copyright © 1996 – 2011 Ariba, Inc.

Ariba Safe Harbor

Safe Harbor Statement under the Private Securities Litigation Reform Act 1995: Information and announcements in this release involve Ariba's expectations, beliefs, hopes, plans, intentions or strategies regarding the future and are forward-looking statements that involve risks and uncertainties. All forward-looking statements included in this release are based upon information available to Ariba as of the date of the release, and we assume no obligation to update any such forward-looking statements. These statements are not guarantees of future performance and actual results could differ materially from our current expectations. Factors that could cause or contribute to Ariba's operating and financial results to differ materially from current expectations include, but are not limited to: the impact of the credit crises on Ariba’s results of operations and financial condition; delays in development or shipment of new versions of Ariba's products and services; lack of market acceptance of Ariba's existing or future products or services; inability to continue to develop competitive new products and services on a timely basis; introduction of new products or services by major competitors; the impact of any acquisitions or dispositions; the ability to attract and retain qualified employees; difficulties in assimilating acquired companies, long and unpredictable sales cycles and the deferrals of anticipated orders; declining economic conditions, including the impact of a recession; inability to control costs; changes in the company's pricing or compensation policies; significant fluctuations in our stock price; the outcome of and costs associated with pending or potential future regulatory or legal proceedings; the impact of our acquisitions and dispositions, including the disruption or loss of customer, business partner, supplier or employee relationships; and the level of costs and expenses incurred by Ariba as a result of such transactions. Factors and risks associated with its business, including a number of the factors and risks described above, are discussed in Ariba's Form 10-k filed with the SEC on November 10, 2011.

Ariba (NASDAQ:ARBA)
Gráfica de Acción Histórica
De Jul 2024 a Ago 2024

Ariba (NASDAQ:ARBA)
Gráfica de Acción Histórica
De Ago 2023 a Ago 2024