New York City Deploys Everbridge to Keep Holiday Revelers Safe During the 97th Annual Macy’s Thanksgiving Day Parade
21 Noviembre 2023 - 7:30AM
Business Wire
Everbridge to Power Mobile Alerts for the
World’s Largest Holiday Parade
Everbridge, Inc. (Nasdaq: EVBG), the global leader in critical
event management (CEM) and national public warning software
solutions, today announced that the City of New York has once again
deployed its critical event management platform to alert attendees
of the 2023 Macy’s Thanksgiving Day Parade in the event of an
emergency, disruption, or need to share important information
during the festivities. Everbridge powers the statewide emergency
notification platform NY-ALERT and the New York City emergency
notification platform Notify NYC.
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the full release here:
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New York City Deploys Everbridge to Keep
Holiday Revelers Safe During the 97th Annual Macy’s Thanksgiving
Day Parade (Photo: Business Wire)
Residents and visitors who are planning to line the parade route
are encouraged to register for alerts by texting THANKSGIVING to
692692 (NYCNYC) to receive critical updates from New York City
Emergency Management in English, THXGIVINGESP to 692692 to receive
updates in Spanish, and THXGIVINGFRE to 692692 to receive updates
in French.
“With the official start of the holiday season beginning this
week, Notify NYC is a great tool to stay informed and receive real
time updates for anyone attending the Macy’s Thanksgiving Day
Parade festivities,” said New York City Emergency Management
Commissioner Zach Iscol. “New Yorkers and out-of-town visitors
alike can get important up-to-the-minute information as they enjoy
our annual holiday celebration. We are thrilled to partner once
again with Everbridge to provide spectators with this simple but
critical tool.”
As tens of millions watch from home, more than three million
people are expected to attend the nationally televised parade which
kicks off at 9 a.m. ET on Thursday, November 23 this week,
stretching 2.5 miles along Manhattan (from 77th Street and Central
Park West to Macy’s Herald Square).
Everbridge and its mass notification solutions make it easy for
residents, visitors, and attendees to receive important safety and
event information on their cellphones through an event-based
keyword. Text messages may include safety, traffic, weather, and
event alerts, including street closures and detours, transit
delays, parade disruptions, reunification locations for missing
persons, and updates along the parade route.
Notify NYC will also once again deploy Everbridge for the city’s
New Year’s Eve celebration on December 31, as an estimated one
million people gather in Times Square to usher in 2024.
About Everbridge
Everbridge (Nasdaq: EVBG) empowers enterprises and government
organizations to anticipate, mitigate, respond to, and recover
stronger from critical events. In today’s unpredictable world,
resilient organizations minimize impact to people and operations,
absorb stress, and return to productivity faster when deploying
critical event management (CEM) technology. Everbridge digitizes
organizational resilience by combining intelligent automation with
the industry’s most comprehensive risk data to Keep People Safe and
Organizations Running™. For more information, visit
https://www.everbridge.com/, read the company blog, and follow on
Twitter. Everbridge… Empowering Resilience.
Cautionary Language Concerning Forward-Looking
Statements
This press release contains “forward-looking statements” within
the meaning of the “safe harbor” provisions of the Private
Securities Litigation Reform Act of 1995, including but not limited
to, statements regarding the anticipated opportunity and trends for
growth in our critical communications and enterprise safety
applications and our overall business, our market opportunity, our
expectations regarding sales of our products, our goal to maintain
market leadership and extend the markets in which we compete for
customers, and anticipated impact on financial results. These
forward-looking statements are made as of the date of this press
release and were based on current expectations, estimates,
forecasts and projections as well as the beliefs and assumptions of
management. Words such as “expect,” “anticipate,” “should,”
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“predict,” “may,” “will,” “could,” “intend,” variations of these
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intended to identify these forward-looking statements.
Forward-looking statements are subject to a number of risks and
uncertainties, many of which involve factors or circumstances that
are beyond our control. Our actual results could differ materially
from those stated or implied in forward-looking statements due to a
number of factors, including but not limited to: the ability of our
products and services to perform as intended and meet our
customers’ expectations; our ability to successfully integrate
businesses and assets that we may acquire; our ability to attract
new customers and retain and increase sales to existing customers;
our ability to increase sales of our Mass Notification application
and/or ability to increase sales of our other applications;
developments in the market for targeted and contextually relevant
critical communications or the associated regulatory environment;
our estimates of market opportunity and forecasts of market growth
may prove to be inaccurate; we have not been profitable on a
consistent basis historically and may not achieve or maintain
profitability in the future; the lengthy and unpredictable sales
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limited to our Annual Report on Form 10-K for the year ended
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subsequent filings with the SEC. The forward-looking statements
included in this press release represent our views as of the date
of this press release. We undertake no intention or obligation to
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result of new information, future events or otherwise. These
forward-looking statements should not be relied upon as
representing our views as of any date subsequent to the date of
this press release.
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mentioned are the property of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20231121532587/en/
Everbridge: Jim Gatta Media Relations
jim.gatta@everbridge.com 215-290-3799
Jeff Young Media Relations jeff.young@everbridge.com
781-859-4116
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