Synced Editing Across Desktop and Mobile,
Unlimited Cloud Storage of Your GoPro Footage, Auto Camera-to-Cloud
Upload of New Footage, Auto Highlight Videos, Intuitive Editing +
Media Management Tools and More
New Premium+ Subscription Tier Includes
HyperSmooth Pro Video Stabilization + 500 GB of Cloud Storage for
Footage Captured on Any Camera
SAN
MATEO, Calif., Feb. 6, 2024
/PRNewswire/ -- GoPro (NASDAQ: GPRO) today announced the
initial release of a macOS desktop version of its popular mobile
app, Quik. GoPro also announced a
new Premium+ $99.99 GoPro subscription tier that offers
additional features and benefits beyond the original $49.99 GoPro subscription tier, now known as
"Premium."
The Quik desktop app is available at no additional charge to
GoPro subscribers. It syncs with the Quik mobile app, making it
easy to start a project on one device and then finish it on
another. Powerful yet convenient editing tools, such as a beat sync
feature that automatically matches your edit points to the rhythm
of your soundtrack, make advanced content creation easy. Quik's
auto highlight editing feature ensures beginners can achieve
pro-like results without any prior editing experience. GoPro
subscribers also benefit from auto camera-to-cloud upload of their
latest GoPro footage, unlimited cloud storage of their GoPro
footage at original quality, auto highlight videos sent to their
phones, intuitive cloud editing and media management tools, and
more.
The new $99.99 a year Premium+ subscription tier
includes all of the above plus a "HyperSmooth Pro" video
stabilization tool for advanced users and an additional 500GB of
cloud storage for footage captured with any camera to this features
list.
"Our new Quik desktop app syncs with our mobile app and cloud,
making GoPro the ultimate content creation solution for beginners
and advanced creators, alike," says GoPro Founder and CEO
Nicholas Woodman. "Quik's
auto-editing experience represents a convenient starting point for
new creators, and our more advanced editing tools and ongoing
developments in AI and computer vision ensure pro-minded users will
enjoy enhanced capability as we continue to update our apps."
The initial release of Quik is available for macOS today
and coming to Windows later this year.
Premium, Premium+ and Quik Subscription Tiers
GoPro
subscribers and Quik app users can now pick between three
subscription offerings.
1. GoPro Premium is the new name for what was
previously known as the GoPro Subscription. It is available for
$24.99 for first-time subscribers and
$49.99/year upon renewal. It
includes:
- Unlimited cloud storage of GoPro footage1
- 25GB of footage captured with any camera2
- Synced mobile and desktop editing tools with Quik
- Guaranteed camera replacement3
- Up to 50% off accessories at GoPro.com4
- $100 USD off your next GoPro
$399 MSRP or higher, upon annual
subscription renewal5
- Auto upload to the cloud + app sync for on-the-go editing
across devices
- Auto highlight videos sent to your phone
- Enhanced media management tools
- Live streaming to GoPro.com and select social
platforms
- Access to private virtual Subscriber Sessions hosted by GoPro
pro athletes and content creators
- Earn double the GoPro Awards payouts —$500 reward for
a selected photo and $1,000 for a
video
2. GoPro Premium+ is a new subscription tier geared
toward advanced creators. It is available as a $49.99 upgrade for existing GoPro
subscribers6 and $99.99/year for first-timer subscribers and upon
renewal. It includes all Premium benefits plus:
- HyperSmooth Pro video stabilization
- Up to 500GB of cloud storage for footage captured with any
camera2
3. A $9.99/year Quik
subscription is available for non-GoPro users looking to
use Quik mobile app as a premium video editing solution for their
phone content. This tier includes:
- Unlimited access to powerful, yet simple mobile editing
tools
- Auto edits
- 47 photo and video filters
- 15 Edit themes, including Urban, Memory, Travel, and Glitch
themes
- 300+ original music tracks
- 150+ premium, royalty-free tracks
The Quik apps macOS, iOS and Android are free
to download and use on a trial basis. A Windows version
will be available later this year.
About GoPro, Inc. (NASDAQ: GPRO)
GoPro helps the world
capture and share itself in immersive and exciting ways.
GoPro has been recognized as an employer of choice by both
Outside Magazine and US News & World Report for being among the
best places to work. Open roles can be found on our careers page.
For more information, visit GoPro.com.
Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok, X,
YouTube, and GoPro's blog, The Current. GoPro customers can submit
their photos and videos to GoPro Awards for an opportunity to be
featured on GoPro's social channels and receive gear and cash
awards. Members of the press can access official logos and imagery
on our press portal.
GoPro, HERO and their respective logos are trademarks or
registered trademarks of GoPro, Inc. in the United States and other countries.
1Unlimited cloud storage applies to footage captured
on GoPro devices (excluding Fusion), subject to the compatibility
limitations listed here.
2Storage of non-GoPro content is limited to file types
listed here.
3Exchange up to two cameras per year for the same model
(HERO8 or later). Fees apply. Available in these
countries only.
4Applies only to purchases made at gopro.com. Some
accessories excluded; learn more. Limited to a maximum of 10
items per subscription anniversary year.
5Applies only to purchases made at gopro.com.
6Promotional upgrade pricing is limited to GoPro
subscribers who purchased their subscriptions at
gopro.com.
Note on Forward-looking Statements
This press release may contain projections or other
forward-looking statements within the meaning Section 27A of the
Private Securities Litigation Reform Act. Words such as
"anticipate," "believe," "estimate," "expect," "intend," "should,"
"will" and variations of these terms or the negative of these terms
and similar expressions are intended to identify these
forward-looking statements. Forward-looking statements in this
press release may include but are not limited to statements
regarding our expectations for profitability and subscription
growth; product pricing strategy, expanded distribution and overall
consumer demand for our products. These statements involve risks
and uncertainties, and actual events or results may differ
materially. Among the important factors that could cause actual
results to differ materially from those in the forward-looking
statements include the inability to achieve our revenue growth or
profitability in the future, and if revenue growth or profitability
is achieved, we may not be able to sustain it; the fact that an
economic downturn or economic uncertainty in our key U.S. and
international markets, inflation, volatility in the global banking
system, and fluctuations in interest rates or currency exchange
rates may adversely affect consumer discretionary spending and
demand for our products; the fact that our goal to grow revenue and
be profitable relies upon our ability to grow sales from our
direct-to-consumer business and our retail partners and
distributors; our ability to acquire and retain subscribers; our
reliance on third-party suppliers, some of which are sole-source
suppliers, to provide services and components for our products
which may be impacted due to supply shortages, long lead times or
other service disruptions and may lead to increased costs due to
the effects of global conflicts and geopolitical issues such as the
conflicts in Israel and
Ukraine or China-Taiwan
relations, inflation or the negative impact on exchange rates; our
ability to maintain the value and reputation of our brand and
protect our intellectual property and proprietary rights; the risk
that our sales fall below our forecasts, especially during the
holiday season; the risk we fail to manage our operating expenses
effectively, and may result in our financial performance suffering
the fact that our continued profitability depends in part on
further penetrating our total addressable market, and we may not be
successful in doing so; the fact that we rely on sales of our
cameras, mounts and accessories for substantially all of our
revenue, and any decrease in the sales or change in sales mix of
these products could harm our business; the risk that we may not
successfully manage product introductions, product transitions,
product pricing and marketing; the fact that a small number of
retailers and distributors account for a substantial portion of our
revenue and our level of business with them could be significantly
reduced; our ability to attract, engage and retain qualified
personnel; any changes to trade agreements, trade policies,
tariffs, and import/export regulations; the effects of the highly
competitive market in which we operate, including new market
entrants; the fact that we may experience fluctuating revenue,
expenses and profitability in the future; risks related to
inventory, purchase commitments and long-lived assets; the risk
that we will encounter problems with our distribution system; the
threat of a security breach or other disruption including
cyberattacks; the concern that our intellectual property and
proprietary rights may not adequately protect our products and
services; and other factors detailed in the Risk Factors section of
our Annual Report on Form 10-K for the year ended December 31, 2022, which is on file with the
Securities and Exchange Commission (SEC), and as updated in filings
with the SEC. These forward-looking statements speak only as of the
date hereof or as of the date otherwise stated herein. GoPro
disclaims any obligation to update these forward-looking
statements.
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SOURCE GoPro, Inc.