30-year industry veteran rejoins JetBlue
effective February 26, 2024
JetBlue (Nasdaq: JBLU) today announced the appointment of Marty
St. George to be the company’s next president, effective February
26, 2024. He will report to Joanna Geraghty, JetBlue’s current
president and incoming chief executive officer.
Since 2020, St. George has served as chief commercial officer at
LATAM Airlines Group, Latin America’s largest airline holding
company, in Santiago, Chile. Prior to joining LATAM, he operated an
airline strategy consulting practice, where he served airline and
travel industry clients, including a role as interim Chief
Commercial Officer at Norwegian Air Shuttle ASA. He previously
served as a member of JetBlue’s leadership team from 2006-2019.
Over the span of 13 years with JetBlue – beginning as vice
president, planning, later senior vice president marketing and
commercial, and ultimately executive vice president and chief
commercial officer – St. George was a key architect of the
carrier’s focus city strategy, led its successful entry into
airline partnerships, and oversaw its distinctive brand and
innovative product strategy. Prior to JetBlue, he held marketing
and network planning leadership roles over nearly two decades at
United and US Airways.
In his new role as president, St. George will lead JetBlue’s
commercial functions – including marketing, loyalty, network
planning, airline partnerships, sales and revenue management –
along with customer support, enterprise and operational planning,
and corporate communications. He’ll also have oversight of JetBlue
Travel Products (JTP), an important growth area for the company,
which will continue to be led day-to-day by its president, Andres
Barry.
“With more than 30 years of experience in aviation and a passion
for our industry like few others, Marty’s the right leader to bring
onboard as we embark on our focused plan to get back to
profitability,” Geraghty said. “I look forward to working with
Marty to ensure that our crewmembers are set up for success in
serving our customers and can deliver the reliability we know is
critical to generating financial returns and powering long-term,
sustainable growth.”
St. George added: “I’m energized to be returning to JetBlue at
this pivotal time in its history. JetBlue has incredibly passionate
people and one of the best brands in the industry. I’m eager to get
to work to help drive the business forward for the benefit of our
crewmembers, customers, and owners alike.”
St. George has a degree in civil engineering from the
Massachusetts Institute of Technology (MIT).
About JetBlue
JetBlue is New York's Hometown Airline®, and a leading carrier
in Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando and San
Juan. JetBlue, known for its low fares and great service, carries
customers to more than 100 destinations throughout the United
States, Latin America, the Caribbean, Canada and Europe. For more
information and the best fares, visit jetblue.com.
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Information
This press release contains forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of
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occurrence of any event, change or other circumstances, including
outcomes of legal proceedings, that could give rise to the right of
JetBlue or Spirit or either party to terminate the Merger
Agreement; risks related to the long-term nature of our fleet order
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maintenance costs associated with fleet age; costs associated with
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approvals necessary to consummate the Merger; the outcome of the
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risks associated with failure to consummate the Merger in a timely
manner or at all; risks associated with the pendency of the Merger
and related business disruptions; indebtedness following
consummation of the Merger and associated impacts on business
flexibility, borrowing costs and credit ratings; the possibility
that JetBlue may be unable to achieve expected synergies and
operating efficiencies within the expected timeframes or at all;
challenges associated with successful integration of Spirit's
operations; expenses related to the Merger and integration of
Spirit; the potential for loss of management personnel and other
key crewmembers as a result of the Merger; risks associated with
effective management of the combined company following the Merger;
risks associated with JetBlue being bound by all obligations and
liabilities of the combined company following consummation of the
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workforces, including with respect to negotiation of labor
agreements and labor costs; the impact of the Merger on JetBlue’s
earnings per share; risks associated with cybersecurity and
privacy, including potential disruptions to our information
technology systems or information security breaches; heightened
regulatory requirements concerning data security compliance; risks
associated with reliance on, and potential failure of, automated
systems to operate our business; our inability to attract and
retain qualified crewmembers; our being subject to potential
unionization, work stoppages, slowdowns or increased labor costs;
reputational and business risk from an accident or incident
involving our aircraft; risks associated with damage to our
reputation and the JetBlue brand name; our significant amount of
fixed obligations and the ability to service such obligations; our
substantial indebtedness and impact on our ability to meet future
financing needs; financial risks associated with credit card
processors; restrictions as a result of our participation in
governmental support programs under the CARES Act, the Consolidated
Appropriations Act, and the American Rescue Plan Act; risks
associated with seeking short-term additional financing liquidity;
failure to realize the full value of intangible or long-lived
assets, causing us to record impairments; risks associated with
disease outbreaks or environmental disasters affecting travel
behavior; compliance with environmental laws and regulations, which
may cause us to incur substantial costs; the impacts of federal
budget constraints or federally imposed furloughs; impact of global
climate change and legal, regulatory or market response to such
change; increasing attention to, and evolving expectations
regarding, environmental, social and governance matters; changes in
government regulations in our industry; acts of war or terrorism;
and changes in global economic conditions or an economic downturn
leading to a continuing or accelerated decrease in demand for air
travel.
Given the risks and uncertainties surrounding forward-looking
statements, you should not place undue reliance on these
statements. You should understand that many important factors, in
addition to those discussed or incorporated by reference in this
press release, could cause our results to differ materially from
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information concerning these and other factors is contained in
JetBlue's filings with the U.S. Securities and Exchange Commission
(the “SEC”), including but not limited to our Annual Report on Form
10-K for the year ended December 31, 2022, as updated by our other
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JetBlue Corporate Communications Tel: +1.718.709.3089
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