Bagel Bites is Back! Beloved Brand Returns to Canadian Grocery Shelves Nationwide
07 Mayo 2024 - 7:00AM
Business Wire
After thousands of fans voiced disappointment
following the brand’s exit in 2021, the classic pizza and bagel
combo is back on shelves in three delicious varieties
Back by popular demand, Bagel Bites, the beloved oven-baked
snack, announced its return to Canadian shelves. The fan-favourite
bite-sized snack is back to offer the same delicious taste, flavour
and convenience fans know and love. Returning in three iconic
flavors: cheese and pepperoni, three cheese, and cheese, sausage
and pepperoni, Bagel Bites can now be found at retailers
nationwide.
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Bagel Bites is Back! Beloved Brand
Returns to Canadian Grocery Shelves Nationwide (Photo: Business
Wire)
Created in the mid-1980’s, Bagel Bites has been a nostalgic
favourite and Canadian staple for many generations. Following the
brand’s exit in 2021, 81 percent of Bagel Bites shoppers left the
category and, as such, the category experienced a 30 percent
decline. As the first brand to combine the pizza and the bagel,
Bagel Bites is thrilled to bring shoppers back to the category with
a quick solution that delivers mouthwatering flavour. With low prep
time, each box includes a convenient microwavable crisping tray for
ease of serving. Simply pop them in the microwave, oven, or toaster
oven—and, as tempting as it is, just remember to let them cool
before eating.
“Bagel Bites has incredibly
passionate fans and we have been working hard to bring the beloved
pizza snack back to Canadian shelves,” said Marie Claire Hurtado,
Senior Brand Manager for Bagel Bites. “Positioned as a snack
without limits, we will continue to bring our delicious familiar
flavors to fans across the country to enjoy. Our re-entrance is
only the beginning of what’s to come!”
With the growing popularity of nostalgic eats, Bagel Bites is
reclaiming its role as a convenient oven-baked snack-time staple in
Canadian households from coast to coast. The brand is re-entering
the market with a new logo and packaging and each serving of Bagel
Bites has 7 grams of protein, contains 0g trans-fat, and no
artificial flavors or high-fructose corn syrup.
ABOUT THE KRAFT HEINZ COMPANY
We are driving transformation at The Kraft Heinz Company
(Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious.
Consumers are at the center of everything we do. With 2023 net
sales of approximately $27 billion, we are committed to growing our
iconic and emerging food and beverage brands on a global scale. We
leverage our scale and agility to unleash the full power of The
Kraft Heinz Company across a portfolio of eight consumer-driven
product platforms. As global citizens, we’re dedicated to making a
sustainable, ethical impact while helping feed the world in
healthy, responsible ways. Learn more about our journey by visiting
www.kraftheinzcompany.com or following us on LinkedIn.
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The Kraft Heinz Company Kate Mitchell
Kate.mitchell@kraftheinz.com Zeno Group Canada Kathleen Bennett
Kathleen.bennett@zenogroup.com
Kraft Heinz (NASDAQ:KHC)
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