Holley Introduces Bluetooth Capability for Sniper 2 EFI Platform
30 Abril 2024 - 7:30AM
Business Wire
Tech advancement brings even greater
affordability and ease of use to popular EFI conversion
ecosystem
Holley Performance Brands (NYSE: HLLY), a leader in automotive
aftermarket performance solutions, today announced the addition of
a Bluetooth module for its Sniper 2 Electronic Fuel Injection (EFI)
conversion ecosystem. The next-generation technology brings greater
affordability and accessibility to the easy-to-install, self-tuning
EFI system that allows classic cars and trucks with carburetors to
run like modern vehicles.
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The new Sniper 2 Bluetooth module removes the need for a
separate screen for tuning, and instead gives enthusiasts full
control from the Sniper EFI app on any Android or iOS-based
smartphone. Additionally, Holley is introducing an enhanced
kitting-on-demand process to improve in-stock inventory and deliver
more flexibility and customization for enthusiasts who are looking
to convert their classic vehicles to an EFI ecosystem. The new
Bluetooth module is the latest interface customers can choose as
part of their on-demand kit.
“As the number-one selling EFI conversion solution, Sniper 2 has
proven to be a game-changer for domestic muscle enthusiasts looking
for an affordable and user-friendly powertrain swap for their
classic car or truck,” said Matthew Stevenson, President and Chief
Executive Officer, Holley Performance Brands. “With the fully
featured Bluetooth module, enthusiasts can control installation and
tuning directly from the Sniper EFI app on their phone – literally
putting their vehicle’s horsepower in the palm of their hand. This
advancement further demonstrates Holley’s focus on innovating new
solutions to supercharge our customers and not just meet but exceed
their expectations.”
Originally launched in July 2023, Sniper 2 EFI is the next
generation of Holley’s groundbreaking Sniper 1 product. Its
easy-to-install, self-tuning technology is part of a complete
Sniper EFI ecosystem – including plug-and-play Hyperspark ignition
systems, fuel systems and more – that removes the guesswork and
creates a wholistic, dynamic tuning experience for enthusiasts
looking to modernize the power of their classic cars and trucks
easily and affordably.
The Bluetooth module is available for performance car
enthusiasts now and can be purchased from the Holley store at
www.holley.com or from national and local distributors. Learn more
about the Sniper 2 Bluetooth module here.
For more Holley company news, click here.
About Holley Performance
Brands Holley Performance Brands (NYSE: HLLY) leads in
the design, manufacturing and marketing of high-performance
products for automotive enthusiasts. The company owns and manages a
portfolio of iconic brands, catering to a diverse community of
enthusiasts passionate about the customization and performance of
their vehicles. Holley Performance Brands distinguishes itself
through a strategic focus on four consumer vertical groupings,
including Domestic Muscle, Modern Truck & Off-Road, Euro &
Import, and Safety & Racing, ensuring a wide-ranging impact
across the automotive aftermarket industry. Renowned for its
innovative approach and strategic acquisitions, Holley Performance
Brands is committed to enhancing the enthusiast experience and
driving growth through innovation. For more information on Holley
Performance Brands and its dedication to automotive excellence,
visit https://www.holley.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240429969918/en/
Media Relations: Paul Oakley, poakley@tinymightyco.com /
Rachel Withers, rwithers@tinymightyco.com
Investor Relations: Anthony Rozmus / Neel Sikka Solebury
Strategic Communications 203-428-3224 Holley@soleburystrat.com
Holley (NYSE:HLLY)
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