IFF Names Dirk Lauven Master Perfumer
22 Febrero 2021 - 3:15PM
Business Wire
Honored for His Craftsmanship, Business
Leadership and Entrepreneurial Contributions to the World of
Perfumery
IFF (NYSE: IFF) has named Dirk Lauven Master Perfumer, an honor
recognizing his illustrious career achievements, track record of
commercial excellence and entrepreneurial contributions to the
global perfumery industry. Mr. Lauven, a 30-year industry veteran,
is IFF’s eighth Master Perfumer, a title reserved for those who
have demonstrated exceptional leadership and measurable impact in
perfumery.
“Since joining the IFF team in 2017, Dirk has demonstrated a
remarkable passion for his work, inspirational creativity and a
one-of-a-kind drive to translate innovation into commercial
results,” said Andreas Fibig, Chairman and CEO, IFF. “Dirk is
incredibly deserving of this honor, and I look forward to seeing
all that he will accomplish as Master Perfumer.”
Commenting on his appointment, Mr. Lauven said, “I have loved
every minute of my fragrance career and it is a special honor to be
named IFF Master Perfumer. Moving a creation from a molecule to a
fragrance and ultimately to the customer is a fascinating
experience. I look forward to now mentoring IFF’s developing
perfumers on the art of perfumery, while bolstering their skills in
business management and entrepreneurship, leadership and customer
relations.”
Born in Germany, Mr. Lauven was captivated by fragrances at a
young age when he was introduced to Mülhens GmbH & Co. KG, a
precursor company to the celebrated perfume house, 4711 House of
Fragrance. This introduction led to an invitation for an olfactive
test from the in-house perfumer, which ultimately inspired him to
launch his own career in the field. Mr. Lauven joined IFF in 2017
with the acquisition of Fragrance Resources, where he served as CEO
Europe and VP Senior Perfumer. Mr. Lauven’s customer-centric
approach to perfumery and business development paved the way for
Fragrance Resources to achieve significant growth, leading the
company’s transformation from a small, local fragrance house to one
with an international reach.
Nicolas Mirzayantz, President, Scent said, “Dirk’s exceptional
passion, creativity and commitment to his craft are unrivaled in
our sector. He is respected across the world of perfumery for his
incredible entrepreneurial enthusiasm and the new opportunities he
has unlocked for his colleagues and our business. Dirk adds a
unique commercial focus to the ranks of IFF’s Master Perfumers, and
I am truly honored to work closely alongside him.”
Welcome to IFF
At IFF (NYSE: IFF), an industry leader in food, beverage,
health, biosciences and sensorial experiences, science and
creativity meet to create essential solutions for a better world –
from global icons to unexpected innovations and experiences. With
the beauty of art and the precision of science, we are an
international collective of thinkers who partners with customers to
bring scents, tastes, experiences, ingredients and solutions for
products the world craves. Together, we will do more good for
people and planet. Learn more at iff.com, Twitter, Facebook,
Instagram, and LinkedIn.
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Michael DeVeau Chief Investor Relations & Communications
Officer 212.708.7164 Michael.DeVeau@iff.com
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