Lennar Launches Newly Redesigned Website Experience
19 Diciembre 2014 - 1:23PM
Business Wire
Lennar continues its commitment to providing the highest quality
experience for today's homebuyer with the launch of the newly
redesigned Lennar.com. The fresh look and feel of the website
focuses on satisfying the consumer's desire for beautiful and
impactful visual content while browsing the Internet from wherever
they are and on whatever device they are using.
“Our goal with the new Lennar.com is to provide an immersive and
content rich experience for our customers as they are searching for
their new dream home and to give them the ability to be able to
view the site from anywhere, no matter if they are at their desktop
computer or using their tablet or smartphone device,” said Kay
Howard, Director of Communications for Lennar. “We also wanted the
site to become a destination they will want to come back to again
and again, even after they have purchased and are living in their
new Lennar home.”
“The brand new website offers a great new look and enhanced
functionality on all pages, along with vibrant imagery and
extensive video content of Lennar’s markets, communities and homes
throughout the nation. From a homebuyer’s first encounter with
Lennar to the day they move into their brand new home and beyond,
we are committed to making their visual and online journey of
homeownership impeccable and memorable every step of the way,” said
Howard.
Additionally, Lennar customers will still have access to a
personalized myLennar experience. This portion of the site allows
customers to stay connected and informed as they shop for, buy and
own their Lennar home. With the new design, myLennar has been
enhanced with a personalized scrapbook allowing visitors to
visually document their new home journey with photographs of their
families, milestones and other important events that occur in their
home. Once added to their myLennar scrapbook, they can then easily
share their new home images with their friends and family through
email or social media.
Lennar prides itself on keeping current with technology and
consistently aims to be accessible in every way possible to
customers. Lennar has designed each page with rich and scrollable
content since more than 50% of the visitors to the site are now
mobile users. To enhance performance and viewing on the site, the
page loading has been optimized and the site also automatically
adapts to the user’s Desktop, Tablet or Smartphone device.
To preview the new site and to find Lennar homes and communities
in your area, visit www.LENNAR.com today.
Lennar Corporation (NYSE: LEN) (NYSE: LEN.B), founded in 1954,
is one of the nation's largest builders of quality homes for all
generations. The Company builds affordable, move-up and retirement
homes primarily under the Lennar brand name. Lennar's Financial
Services segment provides mortgage financing, title insurance and
closing services for both buyers of the Company's homes and others.
Lennar's Rialto Investments segment is a vertically integrated
asset management platform focused on investing throughout the
commercial real estate capital structure. Lennar's Multifamily
segment is a national developer of high-quality multifamily rental
properties.
Lennar CorporationValerie
Sheets949.283.0202valerie.sheets@lennar.com
Lennar (NYSE:LENB)
Gráfica de Acción Histórica
De Nov 2024 a Dic 2024
Lennar (NYSE:LENB)
Gráfica de Acción Histórica
De Dic 2023 a Dic 2024