- Assets and Deposits Increased more than $11 million in 2008 FLORENCE, S.C., Jan. 29 /PRNewswire-FirstCall/ -- First Reliance Bancshares (OTC:FSRL) (BULLETIN BOARD: FSRL) , the parent company of First Reliance Bank, today reported it continues to be a strong and healthy community bank with capital ratios above what is required to be considered 'well-capitalized' for banks. On January 9, 2009, First Reliance Bancshares, Inc. was advised by the U.S. Department of Treasury that the company had received preliminary approval to participate in the Treasury Department's TARP Capital Purchase Program, a voluntary program available to financial institutions that satisfy criteria established by the Treasury Department and federal banking regulators. Subject to final regulatory approval and upon completion of the transaction, First Reliance will receive $14.9 million from the Treasury Department in exchange for the issuance of $14.9 million in shares of senior preferred stock and warrants to purchase additional shares of senior preferred stock. First Reliance expects the closing to occur prior to the end of the first quarter. Net income for the year ended December 31, 2008 was $625,632 compared to $2.6 million earned for the year ended December 31, 2007. Diluted earnings per share for 2008 totaled $0.18 compared to $0.72 earned for the year ended December 31, 2007. Despite continued margin compression within the banking industry, its net interest income decreased a modest $162,932 to $18.9 million, compared to $19.1 million reported in 2007. Earnings for 2008 reflect provisions of $4.9 million for the allowance of loan and lease losses in 2008. As of December 31, 2008, total assets were $603.4 million, an increase of $11.7 million over $591.7 million reported for December 31, 2007. Total loans and leases totaled $469 million as of December 31, 2008, reflecting an increase of $852,512, compared to the December 31, 2007 balance. Total deposits increased $11.6 million, from $449.5 million reported at the prior year end. Management continues its focus on increasing core deposits as evidenced by the reduction in time deposits ($100,000 and over) by $32.7 million from $169.8 million reported on Dec. 31, 2007. For the fourth quarter of 2008, First Reliance reported a net loss totaling $1.6 million, or $(.47) per diluted share, compared with $359,731 or $.10 per diluted share, earned during the fourth quarter of 2007. Earnings were primarily impacted by provisions of $3.2 million for the allowance for loan losses. "2008 was one of the most economically challenging years our country and the banking industry have ever experienced, and it has offered significant challenges to First Reliance as well," said Rick Saunders, CEO. "Our loan portfolio has not escaped the negative effects of the difficult financial downturn in the coastal region. A good portion of our non performing loans are related to the hard hit construction industry and declining property values in this area. As a result we set aside additional reserves in the fourth quarter of 2008 and closed our Myrtle Beach loan center to proactively prepare us in the event of further unforeseen economic deterioration. However, we continue to see benefits from our bank's strong geographic diversity with solid loan quality in our Florence and Columbia markets." "We are proud of our community banking roots focused on developing strong customer relationships and earning their loyalty. Often we hear customers say ... every banker wants your business when times are good, it's the best banker that sticks with you through the struggle when times are tough. Our job is to do what community banks do best, understand the challenges our customers face, and work with them in good times and in bad times," said Saunders. "This year 85 percent of our customers said they would refer us to family or a friend and 98 percent of our customers said we are great at customer service. This is evidence that our Easy To Do Business With(TM) style of banking is what customers want. In 2008, we introduced a unique program called Hometown Heroes, which recognizes and provides special financial products and rewards to heroes in our community -- teachers, police, firefighters, military, not-for-profit and medical professionals, people who help us and protect us every day. This program is our way of saying thank you and it has been a great success. We have also been recognized by the South Carolina State Housing Authority as Lender of the Year. This is an achievement that reflects our commitment to first time homebuyers and the importance of homeownership," he said. "At First Reliance Bank our Associates are committed to providing our customers with great service. Our Associates enjoy working here and truly believe they can make a positive difference with every person they touch. We are very proud of our track record for being named One of the Best Places to Work in South Carolina for the last three years. Our Associates also understand that sometimes it takes sacrifice in order to build a stronger future and in support of this commitment, our team and I will forgo 2008 incentive compensation," Saunders said. "Looking forward in 2009 we will continue to introduce products and services aimed at helping our customers be successful. In every economic business cycle, high or low there are opportunities created. We see the opportunities everyday as we talk to our customers in our local markets and will do our part in stimulating the economy. We will open a new office in Columbia this spring and we are already experiencing an 80% growth in consumer mortgage application this year. In our home branches in Florence we continue to grow market share giving our company a strong foundation for continued growth." "While the issues facing our economy are difficult, we continue to see opportunity and will work together to serve our customers and fulfill our purpose -- to make a positive difference in every life we touch." ABOUT FIRST RELIANCE BANK The Company's one bank subsidiary, First Reliance, has been recognized for its success including being the only bank ever to be named to The Top 25 Fastest Growing Companies(TM) in South Carolina four times (Elliott Davis). First Reliance Bank operates in five branch locations and a loan production office. Its Easy To Do Business With(TM) products and services include: Totally FREE Checking, Totally FREE Business Checking, FREE Coin Machines, a Retail Service Guaranty, and Five Way Mortgage Service Promise, a Worldwide NO FEE ATM Network, and 8-8 Extended Hours in their Florence, Lexington, and Mt. Pleasant locations. Based in Florence, South Carolina, First Reliance Bancshares, Inc., is a bank holding company with approximately $603 million in consolidated assets as of December 31, 2008. First Reliance Bank, which was opened in 1999, is the Company's sole operating subsidiary. The bank has two branch locations, a Technology Center, and a Learning Center in Florence, SC. In addition, the bank's aggressive statewide growth strategy includes current branches in Lexington, Mount Pleasant and downtown Charleston, SC, and a Loan Production office in Greenville, SC. Additional branch expansions include new sites located in Charleston, the Midlands Region, and the Upstate Region. The Company's stock is traded on the OTC Bulletin Board under the symbol FSRL.OB. Information about the Company is available on the company's website at http://www.firstreliance.com/ . This press release contains forward-looking statements about branch openings within the meaning of the Securities Litigation Reform Act of 1995. Forward-looking statements give our expectations or forecasts of future events. Any or all of our forward-looking statements here or in other publications may turn out to be incorrect. They can be affected by inaccurate assumptions or by known or unknown risks and uncertainties. Many such factors will be important in determining our actual future results. Consequently, no forward- looking statements can be guaranteed. Our actual results may vary materially, and there are no guarantees about the performance of our stock. We undertake no obligation to correct or update any forward-looking statements, whether as a result of new information, future results or otherwise. You are advised, however, to consult any future disclosures we make on related subjects in our reports to the SEC. Media Contacts: F.R. (Rick) Saunders Jr., President and CEO First Reliance Bank (843) 674-3001 Pamela Rhoads, VP Customer Experience First Reliance Bank (843) 674-3261 First Reliance Bancshares, Inc. Consolidated Balance Sheet December 31 December 31 Increase / 2008 2007 (Decrease) (Unaudited) Audited Assets: Cash and Cash Equivalents Cash and Due From Banks $5,451,607 $7,164,650 -23.91% Federal funds sold 257,000 - Total cash and cash equivalents 5,708,607 7,164,650 -20.32% Investment securities Securities available for sale 76,310,816 58,580,313 30.27% Nonmarketable equity securities 4,574,700 3,930,400 16.39% Total investment securities 80,885,516 62,510,713 29.39% Loans held for sale 9,589,081 19,600,850 -51.08% Loans receivable 468,990,202 468,137,690 0.18% Less allowance for loan losses (8,223,899) (5,270,607) 56.03% Loans, net 460,766,303 462,867,083 -0.45% Premises, furniture, and equipment, net 28,612,022 22,233,746 28.69% Accrued interest receivable 2,653,260 3,092,767 -14.21% Other real estate owned 379,950 196,950 92.92% Cash surrender value life insurance 10,986,484 10,540,273 4.23% Other assets 3,852,660 3,497,180 10.16% Total Assets $603,433,883 $591,704,212 1.98% Liabilities: Deposits: Noninterest bearing transaction accounts $39,467,609 $43,542,528 -9.36% Interest bearing transaction accounts 34,708,951 39,450,393 -12.02% Savings 110,629,005 85,819,481 28.91% Time deposits $100,000 and over 137,126,182 169,825,252 -19.25% Other time deposits 139,203,637 110,860,061 25.57% Total deposits 461,135,384 449,497,715 2.59% Securities sold under agreements to repurchase 8,197,451 7,927,754 3.40% Federal Funds Purchased - 13,359,000 -100.00% Advances from Federal Home Loan Bank 78,000,000 69,000,000 13.04% Note Payable 6,950,000 3,000,000 131.67% Junior subordinated debentures 10,310,000 10,310,000 0.00% Accrued interest payable 623,330 767,577 -18.79% Other liabilities 791,960 814,262 -2.74% Total Liabilities 566,008,125 554,676,308 2.04% Shareholders' Equity: Common Stock 35,250 34,946 0.87% Restricted Stock (207,653) (152,762) 35.93% Capital Surplus 26,120,460 25,875,012 0.95% Treasury Stock (159,777) (145,198) 10.04% Retained Earnings 11,839,004 11,417,275 3.69% Accumulated other comprehensive income (201,526) (1,369) 14620.67% Total Shareholders Equity 37,425,758 37,027,904 1.07% Total Liabilities and Shareholders Equity $603,433,883 $591,704,212 1.98% First Reliance Bancshares, Inc. Consolidated Reports of Income For the Year Ended December 31, Increase / 2008 2007 (Decrease) (Unaudited) Audited Interest Income Loans and Fees $33,150,366 $35,325,242 -6.16% Investment Securities Taxable 1,519,466 892,277 70.29% Tax exempt 1,298,612 780,191 66.45% Federal funds sold 56,343 390,944 -85.59% Other interest income 217,931 151,833 43.53% Total 36,242,718 37,540,487 -3.46% Interest Expense Time deposits $100,000 and over 6,714,460 7,002,414 -4.11% Other deposits 6,905,884 9,765,871 -29.29% Other interest expense 3,678,028 1,664,924 120.91% Total 17,298,372 18,433,209 -6.16% Net Interest Income 18,944,346 19,107,278 -0.85% Provision for loan losses 4,934,912 1,643,100 200.34% Net Interest Income after provision 14,009,434 17,464,178 -19.78% Noninterest Income Service charges on deposit accounts 2,018,725 1,901,758 6.15% Gain on sale of mortgage loans 1,700,162 2,173,140 -21.76% Brokerage fees 146,343 149,268 -1.96% Income from Bank Owned Life Insurance 446,211 406,237 9.84% Other charges, commissions and fees 477,418 372,272 28.24% Gain on sale of securities available for sale - 5,996 -100.00% Gain on sale of other real estate 22,000 29,186 -24.62% Gain on sale of fixed assets 7,091 59,318 -88.05% Other 190,854 204,624 -6.73% Total 5,008,804 5,301,799 -5.53% Noninterest Expense Salaries and benefits 10,265,635 10,661,153 -3.71% Occupancy 1,926,547 1,360,295 41.63% Furniture and equipment related 1,067,845 1,111,919 -3.96% Other operating 5,591,619 5,827,908 -4.05% Total 18,851,646 18,961,275 -0.58% Income before tax 166,592 3,804,702 -95.62% Income tax expense (459,040) 1,245,182 -136.87% Net Income $625,632 $2,559,520 -75.56% Basic earnings per share $0.18 $0.74 -75.68% Diluted earnings per share $0.18 $0.72 -75.00% First Reliance Bancshares, Inc. Consolidated Reports of Income For the Three Months Ended December 31, Increase / 2008 2007 (Decrease) (Unaudited) (Unaudited) Interest Income Loans and Fees $7,255,344 $9,580,050 -24.27% Investment Securities Taxable 493,861 253,630 94.72% Tax exempt 317,599 227,598 39.54% Federal funds sold 1,841 6,524 -71.78% Other interest income 4,989 29,876 -83.30% Total 8,073,634 10,097,678 -20.04% Interest Expense Time deposits $100,000 and over 1,189,921 1,940,210 -38.67% Other deposits 1,777,861 2,547,802 -30.22% Other interest expense 860,861 252,753 240.59% Total 3,828,643 4,740,765 -19.24% Net Interest Income 4,244,992 5,356,913 -20.76% Provision for loan losses 3,177,548 773,702 310.69% Net Interest Income after provision 1,067,444 4,583,211 -76.71% Noninterest Income Service charges on deposit accounts 540,775 506,813 6.70% Gain on sale of mortgage loans 254,286 537,191 -52.66% Brokerage fees 34,101 25,048 36.14% Income (Expense) from Bank Owned Life Insurance 105,835 103,444 2.31% Other charges, commissions and fees 115,775 103,265 12.11% Gain (Loss) on sale of securities available for sale - - Gain on sale of other real estate 21,300 25,000 -14.80% Gain on sale of fixed assets - 43,214 -100.00% Other 43,280 76,354 -43.32% Total 1,115,352 1,420,329 -21.47% Noninterest Expense Salaries and benefits 1,922,482 2,739,013 -29.81% Occupancy 777,110 381,261 103.83% Furniture and equipment related 422,731 227,095 86.15% Other operating 1,787,956 1,997,258 -10.48% Total 4,910,279 5,344,627 -8.13% Income before tax (2,727,483) 658,913 -513.94% Income tax expense (1,078,393) 299,182 -460.45% Net Income $(1,649,090) $359,731 -558.42% Basic earnings per share $(0.47) $0.10 -570.00% Diluted earnings per share $(0.47) $0.10 -570.00% http://www.newscom.com/cgi-bin/prnh/20041022/CLF051LOGO http://photoarchive.ap.org/ DATASOURCE: First Reliance Bancshares, Inc. CONTACT: F.R. (Rick) Saunders Jr., President and CEO, +1-843-674-3001, , or Pamela Rhoads, VP Customer Experience, +1-843-674-3261, , both of First Reliance Bank Web site: http://www.firstreliance.com/

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