NEW
YORK, June 18, 2024 /PRNewswire/ -- The
global hand sanitizer market size is estimated to grow by
USD 1.66 billion from 2024-2028,
according to Technavio. The market is estimated to grow at a CAGR
of 3.31% during the forecast period. Product innovation
and portfolio extension leading to product premiumization is
driving market growth, with a trend towards increased
demand for customized product. However, presence of
counterfeit products poses a challenge. Key market players
include 3M Co., Arbro Pharmaceuticals
Pvt. Ltd., Arrow Solutions, Dow Chemical Co., Earth Mama Angel Baby
LLC, EO Products, Godrej Consumer Products Ltd., GOJO Industries
Inc., ITC Ltd., Kiilto Family Group, Neogen Corp., Petra Co.,
Reckitt Benckiser Group Plc, S.C. Johnson and Son Inc., Skinvisible
Pharmaceuticals Inc., The Clorox Co., The Procter and
Gamble Co., TOUCHLAND LLC, Unilever PLC, and Vi Jon
LLC.
Get a detailed analysis on regions, market segments, customer
landscape, and companies- View the snapshot of this report
Hand Sanitizer
Market Scope
|
Report
Coverage
|
Details
|
Base year
|
2023
|
Historic
period
|
2018 - 2022
|
Forecast
period
|
2024-2028
|
Growth momentum &
CAGR
|
Accelerate at a CAGR of
3.31%
|
Market growth
2024-2028
|
USD 1660.5
million
|
Market
structure
|
Fragmented
|
YoY growth 2022-2023
(%)
|
3.17
|
Regional
analysis
|
North America, Europe,
APAC, South America, and Middle East and Africa
|
Performing market
contribution
|
Europe at
33%
|
Key
countries
|
US, China, Germany,
Japan, and UK
|
Key companies
profiled
|
3M Co., Arbro
Pharmaceuticals Pvt. Ltd., Arrow Solutions, Dow Chemical Co., Earth
Mama Angel Baby LLC, EO Products, Godrej Consumer Products Ltd.,
GOJO Industries Inc., ITC Ltd., Kiilto Family Group, Neogen Corp.,
Petra Co., Reckitt Benckiser Group Plc, S.C. Johnson and Son Inc.,
Skinvisible Pharmaceuticals Inc., The Clorox Co., The Procter and
Gamble Co., TOUCHLAND LLC, Unilever PLC, and Vi Jon LLC
|
Market Driver
The customization trend in the hand sanitizer market is growing,
particularly for commercial and institutional end-users. Companies
are personalizing products, including hand sanitizers, with their
logos and names. Leading vendors, like TOUCHLAND LLC, offer this
service to enhance their offerings' appeal. This practice
strengthens brand identity among visitors and contributes to the
market's expansion during the forecast period. Customized hand
sanitizers are increasingly popular in developed regions and
emerging countries.
The market for hand sanitizers has seen significant growth in
recent times due to the increasing awareness about hygiene and the
ongoing pandemic. The demand for this product has been high as
people seek to protect themselves from germs and diseases.
Companies are focusing on producing effective sanitizers with
ingredients like alcohol, glycerin, and propylene glycol. The
market is competitive with various brands offering different sizes
and scents. Sustainability is also a trending factor, with some
companies using eco-friendly packaging and biodegradable
ingredients. The future looks bright for the hand sanitizer market
as people continue to prioritize their health and
well-being.
Research report provides comprehensive data on impact of trend.
For more details- Download a Sample Report
Market Challenges
- The hand sanitizer market faces challenges from counterfeit
products, particularly in developing regions. These imitations,
made with low-quality materials, harm consumers and dilute market
shares for genuine vendors. E-commerce facilitates their
distribution. Vendors struggle with lower prices and profit
margins, affecting sales and brand reputation. Advertising costs
add to the challenge. Counterfeiters save on production and
transportation, making their products less expensive. Global
vendors aim to penetrate developing markets, where counterfeits are
prevalent, adding to the competition.
- The Hand Sanitizer market faces several challenges in the
current scenario. The primary challenge is ensuring a consistent
supply of raw materials such as ethanol and isopropyl alcohol due
to their high demand and limited availability. Another challenge is
maintaining the quality and effectiveness of the sanitizers, as the
demand for them has led to an increase in counterfeit products.
Additionally, there are regulatory challenges, as governments and
health organizations impose new regulations and guidelines for the
production and distribution of hand sanitizers. Furthermore, the
market is highly competitive, with numerous players vying for
market share. These challenges require innovative solutions and
strategic planning to navigate the Hand Sanitizer market
successfully.
For more insights on driver and
challenges - Request a sample report!
Segment Overview
This hand sanitizer market report extensively covers market
segmentation by
- Product
- 1.1 Gel
- 1.2 Foam
- 1.3 Spray
- 1.4 Wipe
- End-user
- 2.1 Commercial
- 2.2 Residential
- 2.3 Institutional
- Distribution Channel
- Geography
- 4.1 North America
- 4.2 Europe
- 4.3 APAC
- 4.4 South America
- 4.5 Middle East and
Africa
1.1 Gel- The gel hand sanitizer market has
experienced significant growth due to its ease of use and
availability from companies like GOJO Industries Inc. And ITC Ltd.,
including Ecolab. New product launches, such as Express Gel Hand
Sanitizer, Advanced Gel Hand Sanitizer, and Moisturizing Gel Hand
Sanitizer, have emerged to meet consumer demand. Fragrance trends
and organic options are driving market growth. Key benefits include
ease of use, controlled solution dispersion, and longer
sustainability compared to other hand sanitizers.
For more information on market segmentation with geographical
analysis including forecast (2024-2028) and historic data
(2017-2021) - Download a Sample Report
Research Analysis
The Hand Sanitizer Market encompasses a wide range of hygiene
products designed to eliminate disease-causing germs, viruses, and
bacteria. These products come in various forms, including foams,
gels, liquids, sprays, foaming hand sanitizers, and spray hand
sanitizers. Both alcohol-based and non-alcohol-based options are
available in the market. Consumers can purchase these essential
items from hypermarkets/supermarkets, pharmacy stores, e-commerce
platforms, and other retail outlets. Key ingredients in hand
sanitizers include Aloe Vera, tea tree oil, glycerin, propylene
glycol, and ethyl alcohol. These components contribute to the
effectiveness and skin-friendly properties of hand sanitizers,
ensuring optimal hygiene for users.
Market Research Overview
The Hand Sanitizer Market encompasses the production,
distribution, and consumption of hand sanitizers worldwide. These
products are essential for maintaining personal hygiene and
preventing the spread of diseases. The market is driven by factors
such as increasing awareness of hand hygiene, the rise in
healthcare expenditures, and the growing demand for convenient and
portable hand sanitizers. The market also faces challenges like the
availability of alternatives and the potential health risks
associated with certain ingredients. The market is segmented based
on product type, application, and region. The product type segment
includes alcohol-based and alcohol-free sanitizers, while the
application segment includes healthcare, education, food service,
and others. The regional segment includes North America, Europe, Asia
Pacific, and the rest of the world. The market is expected
to grow significantly due to the ongoing COVID-19 pandemic and the
increasing focus on preventive healthcare measures.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
- Product
-
- End-user
-
- Commercial
- Residential
- Institutional
- Distribution Channel
-
- Geography
-
- North America
- Europe
- APAC
- South America
- Middle East And Africa
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory
company. Their research and analysis focuses on emerging market
trends and provides actionable insights to help businesses identify
market opportunities and develop effective strategies to optimize
their market positions.
With over 500 specialized analysts, Technavio's report library
consists of more than 17,000 reports and counting, covering 800
technologies, spanning across 50 countries. Their client base
consists of enterprises of all sizes, including more than 100
Fortune 500 companies. This growing client base relies on
Technavio's comprehensive coverage, extensive research, and
actionable market insights to identify opportunities in existing
and potential markets and assess their competitive positions within
changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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SOURCE Technavio