Inspired by traditional craftsmanship and mixed
with modern luxury directly from Italy, Bella Luce Italia™ is now
available on JTV and JTV.com
KNOXVILLE, Tenn., July 1, 2024
/PRNewswire/ -- JTV®, the national
jewelry retailer, broadcast network, and e-commerce platform, today
is proud to announce the launch of its exclusive Bella Luce Italia™
collection. Showcasing a stunning array of Italian-made designs,
the new jewelry line will debut on Tuesday,
July 2 at 2 p.m. ET on JTV
broadcast channels nationwide.
The Bella Luce Italia collection
features an extensive selection of earrings, bracelets, rings,
chains, and pendants. Each piece is expertly crafted in polished
18k gold over sterling silver or
rhodium over sterling silver, ensuring high-quality and elegance.
Many of the new designs incorporate the iconic Bella Luce jewels, adding a refined touch to any
jewelry lover's wardrobe.
"Our beloved Bella Luce
collections are renowned for enhancing any look at an affordable
price point, and we are proud to uphold that commitment to our JTV
customers with the introduction of Bella
Luce Italia," said Kris
Kulesza, Chief Merchandising Officer of JTV. "Every item in
this collection offers a unique style and can be worn as a standout
statement piece or mixed seamlessly with designs from your existing
jewelry collection."
Tune in to JTV on Tuesday, July 2
to explore the exclusive Bella Luce
Italia collection. To find JTV in your area and for a list
of scheduled programming visit jtv.com/tv.
For more information about JTV, visit JTV.com and follow
@JTV on Instagram, @jtv on Facebook, @jewelrytv on
Pinterest, @jewelry on X, and @JTV_jewelrytelevision on
TikTok.
About JTV
JTV® is a leading retailer
of jewelry and gemstones in the United States. With a proven 30-year
history, JTV leverages an omni-digital strategy designed to elevate
the customer experience through holistic, digitally driven touch
points, including live TV programming, 24 hours a day, seven days a
week to approximately 80 million U.S. and Canadian households, an
industry leading mobile optimized e-commerce platform, and a robust
and engaging social media presence. As part of its commitment to
customer satisfaction and the development and distribution of
educational content, the company employs numerous Graduate
Gemologists and Accredited Jewelry Professionals. For more
information, visit JTV.com and JTV's social media
channels: Facebook, Instagram, YouTube, X,
Pinterest TikTok, and LinkedIn.
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SOURCE Jewelry Television