Aruba’s Connectivity, Security, Location and
Analytics Solutions Power Tech Innovation Hub in Replica Resort and
Casino Environment
Aruba, a Hewlett Packard Enterprise company (NYSE: HPE), today
announced that Black Fire InnovationTM, a collaboration between
Caesars Entertainment and the University of Nevada, Las Vegas
(UNLV), will deploy an Aruba infrastructure in its unique
technology incubation hub designed to enable the next generation of
retail, entertainment and hospitality experiences.
Black Fire Innovation brings together one of the world’s most
diversified casino-entertainment providers in Caesars Entertainment
and one of the nation’s top research institutions in UNLV, to drive
the future of hospitality with an innovation environment that will
encourage and support student entrepreneurship and career
development, expand diversification in gaming, showcase a variety
of technologies, and explore the possibilities for connected,
integrated resorts.
Opening this month and located in Las Vegas at the UNLV Harry
Reid Research and Technology Park, the 43,000 square foot facility
houses replica elements of a resort with dedicated software
development spaces, business acceleration activities, training
opportunities and hospitality and gaming labs. The mock hub also
includes a commercial kitchen, casino floor, hotel rooms, eSports
studio with arena-style seating, Virtual Reality (VR) lab and
sportsbook, along with private offices and conference rooms, as
well as collaboration and co-working spaces, classrooms and
presentation facilities.
As a key technology partner for Black Fire Innovation, Aruba,
assisted by implementation partner, Minervaworks, will provide its
535 Series Wi-Fi 6 and 303H Access Points (APs), CX 8300 Series
Switches, 2930 Access Switches, Aruba Central cloud management and
ClearPass Policy Manager in the first deployment phase. A second
phase will include the implementation of Aruba Meridian Location
Services and IoT integration technologies. The Aruba solutions will
help power key use cases for UNLV students to study and explore
including digital signage, wayfinding, eSports gaming, VR, use of
IoT in dining and food safety applications, hotel locks and hotel
room maintenance.
“At the heart of Black Fire Innovation is exploring true
collaboration and connection to propel the future of hospitality
and gaming,” said Salil Kulkarni, interim chief information officer
at Caesars Entertainment. “Caesars Entertainment has proudly been
at the forefront of gaming and innovation for many years and Aruba
continues to be an industry leader in providing wireless
connectivity and intelligent networks. This partnership will enable
Black Fire Innovation to powerfully pursue creativity and
entrepreneurship to foster and develop the next generation of
gaming and hospitality modernization.”
Wireless connectivity is an essential part of the equation when
it comes to delivering new and impactful hospitality experiences.
Wi-Fi 6-enabled Black Fire Innovation was created, in part, as a
development hub for experimenting and testing out the possibilities
of Wi-Fi 6. As a market leader in Wi-Fi 6 and one of the first
companies to achieve Wi-Fi CERTIFIED 6 certification for its 530
and 550 Series APs, Aruba is working with Caesars Entertainment and
UNLV to utilize best-in-class networking technology to facilitate
learning and professional development, while discovering solutions
that transform the guest and hospitality employee experience for
the better.
“Black Fire Innovation will help drive the future of hospitality
and gaming technology, and its development is made possible through
collaborations with advanced technology partners like Aruba,” said
Zach Miles, associate vice president for Economic Development at
UNLV. “Working with Aruba gives us the tools we need to take great
ideas to the next level, and supports our efforts to offer real
world opportunities to the next generation of industry leaders –
our students – in a proving ground like no other.”
About Aruba, a Hewlett Packard Enterprise company
Aruba, a Hewlett Packard Enterprise company, is a leading
provider of secure, intelligent networks that enable customers to
thrive and deliver amazing digital experiences in the mobile, IoT
and cloud era. We are changing the rules of networking to make it
simple for IT and organizations to bridge the physical and digital
worlds at the Edge.
To learn more, visit Aruba at http://www.arubanetworks.com. For
real-time news updates follow Aruba on Twitter and Facebook, and
for the latest technical discussions on mobility and Aruba products
visit Airheads Social at http://community.arubanetworks.com.
About Black Fire Innovation
As the flagship tenant in UNLV’s Harry Reid Research &
Technology Park in Las Vegas, Black Fire Innovation will encompass
a 43,000 square-foot innovation space when it opens in January
2020. It will operate as an academic incubator, offering
opportunities for students, entrepreneurs, and private industry
partners who want to advance their research and test concepts. The
collaborative space will give researchers unparalleled access to
conduct on-demand testing of new ideas and products in a space that
houses a mock casino floor, replica hotel rooms, an esports studio
with virtual reality facilities and a state-of-the-art kitchen with
commercial capabilities. Caesars Entertainment and UNLV’s Division
of Research and Economic Development will also occupy the space,
advancing work that is at the forefront of new customer experiences
across the integrated resort ecosystem, including hospitality,
retail, entertainment, and associated verticals. The master-planned
UNLV Harry Reid Research & Technology Park is a partnership
among UNLV, the UNLV Research Foundation, and Gardner Company – and
will serve as a catalyst to unite business, research and technology
and advance economic development efforts throughout Southern
Nevada. Learn more at www.blackfireinnovation.com.
About Caesars Entertainment Corporation
Caesars Entertainment is one of the world's most diversified
casino-entertainment providers and the most geographically diverse
U.S. casino-entertainment company. Since its beginning in Reno,
Nevada, in 1937, Caesars Entertainment has grown through
development of new resorts, expansions and acquisitions. Caesars
Entertainment's resorts operate primarily under the Caesars®,
Harrah's® and Horseshoe® brand names. Caesars Entertainment's
portfolio also includes the Caesars Entertainment UK family of
casinos. Caesars Entertainment is focused on building loyalty and
value with its guests through a unique combination of great
service, excellent products, unsurpassed distribution, operational
excellence and technology leadership. Caesars Entertainment is
committed to its employees, suppliers, communities and the
environment through its PEOPLE PLANET PLAY framework. For more
information, please visit www.caesars.com/corporate.
About UNLV
UNLV is a doctoral-degree-granting institution of more than
31,000 students and 3,500 faculty and staff that is recognized
among the top three percent of the nation’s research institutions -
those with “very high research activity” - by the Carnegie
Classification of Institutions of Higher Education. UNLV offers a
broad range of respected academic programs and is committed to
recruiting and retaining top students and faculty, educating the
region's diversifying population and workforce, and driving
economic activity for Southern Nevada. Learn more at unlv.edu.
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version on businesswire.com: https://www.businesswire.com/news/home/20200121005404/en/
Kathleen Keith Aruba, a Hewlett Packard Enterprise company
+1-707-529-4507 kathleen.keith@hpe.com
Jennifer Miu Aruba, a Hewlett Packard Enterprise company +1
650-236-9532 jennifer.miu@hpe.com
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