By Sarah Nassauer 

Walmart Inc. said it has held discussions with Microsoft Corp. about partnering with the software giant in its pursuit of TikTok's U.S. operations, the latest big company to enter the chase for the popular short video-sharing app.

The Trump administration has pushed TikTok's owner, Chinese technology giant ByteDance Ltd., to sell its American operations after targeting the app over national-security concerns. Microsoft Corp., Oracle Corp. and Twitter Inc. have all been named as possible buyers of its operations in North America, Australia and New Zealand.

"The way TikTok has integrated e-commerce and advertising capabilities in other markets is a clear benefit to creators and users in those markets," Walmart said in a statement. CNBC earlier reported on Walmart's role in the discussions.

"We believe a potential relationship with TikTok US in partnership with Microsoft could add this key functionality and provide Walmart with an important way for us to reach and serve omnichannel customers as well as grow our third-party marketplace and advertising businesses," Walmart said.

Walmart said a potential partnership with Microsoft would address U.S. government concerns about TikTok. Walmart and Microsoft are already partners on several technology projects, with the retailer using Microsoft's cloud computing services, as they seek a counterweight to Amazon.com Inc.

Write to Sarah Nassauer at sarah.nassauer@wsj.com

 

(END) Dow Jones Newswires

August 27, 2020 12:26 ET (16:26 GMT)

Copyright (c) 2020 Dow Jones & Company, Inc.
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