YOKNEAM, Israel, May 31, 2011 /PRNewswire/ -- Syneron Medical Ltd.
(NASDAQ: ELOS) held a media panel on the specific challenges of
Asian skin and ways to successfully satisfy the increasing demands
of Asian consumers regarding skin tone and appearance.
"Many people believe that the most important differences in skin
type are related to color or texture," said Bang Soon Kim, MD,
Co-Director S&U Dermatological Clinic. "The truth of the matter
is that differences in skin according to ethnic origin are much
more complex and Asian skin has its own unique characteristics and
requirements for which specific treatments and products are
needed."
"In our efforts to bring the best possible aesthetic solutions
to physicians and their patients around the world, we are proud to
present at this World Congress innovations that are particularly
geared towards the needs of Asian skin," announced Louis P. Scafuri, Chief Executive Officer of
Syneron. The unique and novel technologies that Syneron will be
presenting, at this year's World Congress of Dermatology, include
elureTM, ePrimeTM and eMatrix(R). All three of these products are
able to take into consideration the specific requirements of Asian
skin.
elure
The elure Advanced Skin Lightening Technology(TM) is the first
and only topical skin lightening product that improves appearance
by temporarily breaking down melanin, the pigment that accumulates
in the skin to cause a darkened or uneven skin tone. Using a novel
natural enzyme called Melanozyme(TM), the elure system delivers
rapid improvement in skin appearance, creating healthier, brighter
and younger-looking skin in less than 30 days, with an excellent
safety profile and very high tolerability.
The results of elure have already been proven with multi-center
studies throughout the world and the effectiveness and safety on
Asian skin has been demonstrated.
In his presentation during a Syneron sponsored media panel at
the World Congress of Dermatology today, Alain Khaiat, PhD - President of Seers
Consulting, announced that "our clinical trial data confirms that
elure has an ideal profile for meeting more quickly and safely the
demands of Asian skin. It is perfectly suited for both men and
women for whom the reduction of skin hyper-pigmentation
irregularities contributes to greater self-esteem and quality of
life."
ePrime
This revolutionary facial treatment device is particularly well
adapted to the needs of Asian skin thanks to the unique technology
employed in this procedure. Given the greater tendency of Asian
skin to form unsightly scars through cosmetic laser procedures, it
is important to understand the exact impact of various devices on
Asian skin. This is exactly what Syneron has done with its ePrime
energy-based dermal remodeling system. "We are deeply impressed
with the way in which the ePrime minimally invasive technology
allows us to deliver measured Radio Frequency energy directly into
the deep dermis for noticeable improvement to skin tone and volume
without any damage to Asian skin," said Henry Hin Lee Chan, MD, PhD, Hong Kong
Dermatology and Laser Centre.
eMatrix
Another one of Syneron's RF based devices that ensures safe and
effective treatment of Asian skin, is the revolutionary eMatrix
Sublative Rejuvenation - Fractionated bipolar Radio Frequency
device. Its ability to produce significant dermal impact with
minimal epidermal damage, allows it to be highly effective for
improving wrinkles, skin laxity, textural irregularities and for
reducing disgraceful scarring or skin lesions of various origins.
Its minimal epidermal disruption provides a competitive advantage
that is particularly important when treating Asian skin.
With growing demands in Asia
for products and services that improve skin appearance, Syneron
Medical Ltd. already offers ideal solutions with fast visible
results, whether for skin whitening or for skin rejuvenation.
"Innovation is what drives our business, said Shimon Eckhouse, co-founder and Chairman of
Syneron Medical Ltd. and we are investing heavily in research to
meet the specific needs of Asian skin." With the greatest growth in
the aesthetic market coming from Asia, it is important to know that Syneron is
continuously working closely with the Asian medical community to
remain at the forefront of the best possible products and
technology for Asian skin.
About Syneron Medical Ltd.
In 2009, Syneron Medical Ltd. and Candela Corporation merged to
create the global leader in the medical aesthetic devices market
with both a short and long-term vision for developing this market.
The strong financial base and aligned resources, allow this newly
formed company to offer customers the broadest available product
portfolio, the best global service organization and an expansive
worldwide distribution network. With new breakthrough technologies
currently in the pipeline, Syneron is ideally positioned to
maintain its global leadership and continue to help physicians grow
their practice.
Media contacts:
Linda.pavy@bm.com - Tel. +33-141867626; Mobile:
+33-607594395
sungeun.yoon@pharmaxogilvy.com -Tel. +82-2-513-1879; Mobile:
+82-10-9322-2678
SOURCE Syneron-Candela