With a robust retail and digital
presence, the first-of-its-kind partnership promotes
circularity
NEW
YORK, Aug. 8, 2024 /CNW/ -- Rebag, the leading
luxury resale platform, announces a strategic retail and digital
partnership with the iconic department store Bloomingdale's, aimed at democratizing the
luxury goods market. The first-of-its-kind collaboration is
designed to promote sustainability and circularity while providing
unparalleled access to best-in-class brands. The partnership
includes a meticulously curated selection of over 2,500 designer
handbags, watches, and fine jewelry, available online at
Bloomingdales.com and over 500 items in five select Bloomingdale's stores nationwide.
The custom-designed Rebag concessions, echoing Rebag's store
aesthetics, will be strategically positioned on the accessories
floors of key Bloomingdale's
stores, including The Mall at Short Hills, White Plains in New
York, Town Center at Boca
Raton, Westfield Fashion Square in Sherman Oaks and Fashion Valley Mall in
San Diego. Each concession will
feature a curated selection of pre-owned luxury items available for
purchase. Bloomingdale's customers
will also be able to receive offers for select items they wish to
sell. Rebag's unique luxury resale service leverages its
proprietary AI tool, CLAIR, which uses millions of data points, to
determine fair item values and offer fast quotes and payouts on
premises.
This partnership will allow Bloomingdale's customers to seamlessly buy
luxury items both in store and online, bridging the gap between new
and pre-owned luxury markets. The collaboration brings coveted
brands and exceptional items to Bloomingdale's customers, enriching their
shopping experience with unparalleled offerings. The items bought
and sold by Rebag at Bloomingdale's and on Bloomingdales.com will
be focused solely on select ultra high-end pieces including
handbags, watches, and fine jewelry. Rebag will also partner with
Bloomingdale's stores management
and staff to integrate the Rebag buying and selling experience into
Bloomingdale's customer
journey.
Charles Gorra, CEO and Founder of
Rebag, expressed enthusiasm: "We are thrilled to join forces with
Bloomingdale's, a name synonymous
with luxury and quality. This partnership epitomizes our vision of
the complementary relationship between first-hand and second-hand
luxury. By bringing Rebag's expertise in sourcing and vetting
luxury goods to Bloomingdale's
discerning clientele, we are setting a new standard in the luxury
retail experience."
Jennifer Jones, SVP / GMM Center
Core - Women's Accessories at Bloomingdale's, added, "We are delighted to
partner with Rebag, an established leader in the luxury resale
space, to meet customer needs with this curated addition to our
assortment. The strategic partnership brings a new set of
ultra-luxury brands to Bloomingdale's, while providing access to the
finest pre-owned luxury items, enabling a full circular
experience."
The Rebag x Bloomingdale's
collection will launch online at Bloomingdales.com August 8, 2024, with dedicated Rebag concessions
in select Bloomingdale's stores to
follow shortly thereafter. The collaboration is poised to redefine
the luxury shopping experience, providing customers with
unparalleled access to a diverse range of luxury items, backed by
Rebag's industry-leading vetting process.
To learn more, please visit www.rebag.com/bloomingdales.
For further information, please contact: Factory PR,
rebag@factorypr.com, 212.941.9394
About Rebag:
Founded by Charles Gorra in 2014, Rebag is a leader in
luxury resale. With the launch of Consignment in 2023 and the
industry-first membership program Rebag⁺ in 2024, Rebag stands out
as the most transparent, flexible, and rewarding resale platform.
Utilizing proprietary technology and millions of data points to
determine the resale value of designer items, Rebag enables
customers to receive instant payment, a first in the industry. A
digitally native company, Rebag has retail locations in
New York, Los Angeles, and Florida, and will soon be available in select
Bloomingdale's locations. In 2020
and 2021, Rebag was named one of Fast Company's Most Innovative
Companies. Rebag has been featured in the New
York Times, Business of Fashion, Vogue, TechCrunch and more.
For more information, visit www.rebag.com.
About Bloomingdale's:
Bloomingdale's is America's only nationwide,
full-line, upscale department store. A division of Macy's, Inc.
(NYSE: M), it currently operates 32 Bloomingdale's stores, 21
Bloomingdale's The Outlet stores, and three Bloomie's stores in
California, Connecticut, Florida, Georgia, Hawaii, Illinois, Maryland, Massachusetts, New
Hampshire, New Jersey,
New York, Pennsylvania, Texas, Virginia, Washington. In addition, Bloomingdale's has an international presence
with a location in Dubai and Kuwait. Founded in 1872, the iconic retailer
celebrated its 150th anniversary in 2022. Be sure to follow
@bloomingdales on social media, become a Loyallist, and for more
information, or to shop any time, visit www.bloomingdales.com.
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SOURCE Rebag