MONTREAL, Jan. 14, 2019 /PRNewswire/ -- Tecsys Inc. (TSX:
TCS), a Montreal-based supply
chain management software company, today announced a new brand
identity and logo that more readily communicates the company's
long-standing intention of equipping supply chain greatness. This
move comes at a time when more organizations are experiencing
increases in performance pressure and complexities in their supply
chains. The new identity communicates overtly the brand's purpose
of empowering good companies to achieve greatness by clarifying
uncertainty in the supply chain.
"For 35 years, we have been fortunate to co-create solutions
with our clients through some of the most complex supply chain
challenges," says Peter Brereton,
president and CEO of Tecsys. "Our new identity underscores our
intention of equipping good companies, ones that have made
pragmatic decisions about their supply chain, with the tools and
services necessary to achieve greatness."
In recent years, compressed fulfillment and delivery cycles,
heightened regulations and the ongoing need to reduce costs have
made the road to supply chain success difficult. Given this time of
upheaval within global supply chains, the leadership team at Tecsys
knew the moment was right to reposition and update its identity.
The new branding comes on the heels of Tecsys' November 2018 acquisition of OrderDynamics, a
leader in distributed order management solutions for retailers,
retail brand managers, and 3PLs. With its enhanced set of
innovative solutions, Tecsys is now poised to increase its presence
in Europe and Australia while building on its notable
success in North America.
"Supply chains have been and continue to be a source of
complexity for growing organizations," says Brereton. "Our
strength has been working alongside our clients to co-create the
clarity needed for supply chain greatness. It is our belief that
more organizations should have access to the supply chain
strategies and tools to allow them to scale and reach their
aspirations."
In terms of its aesthetic qualities, the new Tecsys logo
captures the brand's ethos with its nod to connection, movement and
impact. Brought to life in a bold red and accessible gray, this
design mark makes tangible what equipping supply chain greatness
means in the context of complexity. The brand will have a strong
presence in the market, evoking at once both the warmth and high
standards of quality the company represents.
"Much more profound than just a new set of colors or marketing
wallpaper, this brand represents a thoughtful vision for the future
of Tecsys – one that is human-centric and mindful of accelerating
technology," says Laurie McGrath,
chief marketing officer of Tecsys. "Knowing that this new brand
means the world will get a better understanding of our amazing
culture has made stewarding the process a true honor."
About Tecsys
Tecsys is a global provider of transformative supply chain
solutions that equip growing organizations with industry-leading
services and tools to achieve operational greatness. Tecsys'
solutions are designed to create clarity out of the complex supply
chain challenges that organizations with increases in scale,
customer expectations and inventory. Built on an enterprise
platform, Tecsys solutions include warehouse
management, distribution and transportation
management, supply management at point-of-use, retail order
management, as well as complete financial management and analytics
solutions. Through the co-creation of a more responsive supply
chain, Tecsys ensures that growth-minded organizations have the
chance to thrive and reach their aspirations.
Over 600 mid-size and Fortune 1000 customers trust their supply
chains to Tecsys in the healthcare, service
parts, third-party logistics, and general wholesale
high-volume distribution industries. Tecsys' shares are listed on
the Toronto Stock Exchange under the ticker symbol TCS.
Contact
- Solutions and General info: info@tecsys.com
- Investor Relations: steve.li@tecsys.com, (514) 866-5800
ext. 4120
- Media Relations: adam.polka@tecsys.com
- By phone: (514) 866-0001 or (800) 922-8649
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SOURCE Tecsys Inc.