BOSTON, March 16, 2015 /PRNewswire/ -- Life just got
brighter for organizations that value the critical role that
premium paper plays in successful brand marketing.
Sappi North America, a leading producer and supplier of
diversified paper and packaging products, today announced it has
increased the brightness of its Opus Sheet coated paper line to 94
bright, enhancing a versatile brand portfolio prized for its
whiteness, shade consistency, stiffness and lower fluorescence.
"The increased brightness for Opus Sheets demonstrates Sappi's
continued commitment to deliver brilliant brand experiences," said
Jennifer Miller, executive
vice-president of the coated business and chief sustainability
officer, Sappi North America. "Opus is the most versatile line of
premium coated paper in the market. The brighter Opus is in
response to the needs of integrated marketers who want a
competitive advantage and who take their brands and their
reputation seriously."
The new brighter paper is available in the market now and
strengthens Sappi's already formidable and functional Opus Sheet
line, comprised of Opus, Opus PS and Opus DX digital. Opus papers
are known as the professional's choice for high quality printing,
recognized for consistent performance and unique color rendering
capabilities across the broadest range of weights, sizes and
finishes.
The heft and stiffness of Opus papers deliver a higher quality
feel than any competitive grade at the same basis weight, and can
handle tough pressroom conditions. They are optically engineered to
reproduce more colors, making it easier to match press sheets to
color proofs. Made with 100 percent renewable energy, Opus papers
are environmentally responsible products featuring FSC® and
SFI® Chain of Custody certification and Lacey Act
compliance.
By increasing the brightness of Opus Sheets from 92 to 94
bright, Sappi further differentiates its visually distinct coated
fine paper offerings, with McCoy papers at 96 bright and Flo Sheet
papers at 88 bright.
For additional information on the product launch, follow Sappi
on Twitter at @SappiNA and visit the company's Facebook page.
For samples, please contact your Sappi Sales Representative, or
call 1.800.882.4332.
About Sappi North America
Sappi North America, headquartered in Boston and a subsidiary of global pulp and
paper group Sappi Limited, is the market leader in converting wood
fiber into superior products that customers demand worldwide. The
success of our four diversified businesses – high quality Coated
Printing Papers, Specialised Cellulose, Release Papers and
Specialty Packaging – is driven by strong customer relationships,
best-in-class people and advantaged assets, products and services.
Our high quality Coated Printing Papers, including McCoy,
Opus, Somerset and Flo, are the
key platform for premium magazines, catalogs, books and high-end
print advertising. We are the world's largest manufacturer of
Specialised Cellulose used in a wide range of products,
including textile fibers and household goods, and the world's
leading supplier of Release Papers for the automotive,
fashion and engineered films industries. Our Specialty
Packaging products, such as LusterPrint and LusterCote,
represent an important asset in the food packaging and labelling
industries. Customers rely on Sappi for high technical, operational
and market expertise; products and services delivered with
consistently high quality and reliability; and, state-of-the-art
and cost-competitive assets and innovative spirit.
Sappi North America is a subsidiary of Sappi Limited (JSE), a
global company headquartered in Johannesburg, South Africa, with more than
13,000 employees and manufacturing operations on three continents
in seven countries and customers in more than 100 countries around
the world. Learn more about Sappi at: www.sappi.com/na.
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SOURCE Sappi North America