Recurly Expands C-Suite With New Chief Customer Officer, Rachel Sheriff
09 Julio 2024 - 8:58AM
Business Wire
Appointment Elevates the Voice of the Customer
to Maximize Value, Drive Innovation and Support Customer Growth at
Every Phase of Their Journey
Recurly, a leading subscription management and billing platform,
has added a strategic C-suite hire to the executive leadership team
with the appointment of Rachel Sheriff as Chief Customer Officer
(CCO). Sheriff has extensive experience building and scaling global
customer success organizations and will serve as a strong advocate
of Recurly’s customer-first culture.
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Recurly, a leading subscription
management and billing platform, has added a strategic C-suite hire
to the executive leadership team with the appointment of Rachel
Sheriff as Chief Customer Officer. (Graphic: Business Wire)
In this new role, Sheriff will leverage over two decades of
experience delivering exceptional customer experience (CX) through
technology, data, scale and creativity. She has built many revenue
oriented CX teams with a focus on value realization across the
customer lifecycle.
“At Recurly, we approach everything with the customer at the
center and are committed to elevating the subscriber experience,”
said Joe Rohrlich, CEO at Recurly. “I’m thrilled to welcome Rachel
to the team and bring the voice of the customer to executive
leadership discussions, making sure we take their perspectives and
needs into account for everything we do. Rachel’s experience and
passion for championing the customer will be invaluable as we
continue to focus on growth and delivering exceptional value to our
customers and partners.”
As Recurly’s CCO, Sheriff will lead the customer success,
technical support and professional services teams and oversee all
aspects of CX strategy – focused on enhancing value delivered to
customers and supporting innovation and growth. She and her team
will also work closely with the product and sales teams to ensure
customer needs and opinions are being heard across all of
Recurly.
“Great CX leaves you feeling seen, heard and appreciated. As
CCO, my team and I are guardians of that experience,” said Sheriff.
“Recurly’s customer-centric approach aligns with my passion to
partner with customers throughout their lifecycle journey. I’m
excited to help maximize the value they get from our solutions,
celebrate their wins and also help them navigate challenges.
Recurly gives customers a way to capture predictable revenue and
enable growth that is so critical across all industries, especially
in today’s constantly changing economy.”
Sheriff’s approach to CX is centered on forming proactive
strategic partnerships that foster adoption, growth, and tangible
value across the entire customer lifecycle. Before joining Recurly,
Sheriff was the CCO at Eptura, where she led the professional
services, customer success, customer support and renewals
organizations. She has also held senior leadership positions at
LogicMonitor, Accruent, Bazaarvoice, JWT and Digitas, gaining
valuable experience working with global Fortune 100 customers,
managing M&A integrations, and navigating complex product
suites.
This news comes on the heels of Recurly’s move to reshape the
consumer subscription landscape, empowering brands to meet
subscribers where they are and scale with an innovative lifecycle
engagement solution. As noted in Recurly’s recent State of
Subscriptions research, lack of scalability inhibits revenue
growth, making the right subscription technology stack
indispensable. It’s imperative that brands invest in a robust
subscription management and recurring billing platform to optimize
financial resources and streamline subscription operations.
In 2023, the average return on investment (ROI) achieved by
Recurly customers was 14x. Visit https://recurly.com/customers/ to
learn more about the high-growth brands that rely on Recurly’s
subscription management platform to grow subscriptions faster,
smarter and stronger.
About Recurly
Thousands of innovative companies across digital media,
streaming, publishing, SaaS, education, consumer goods, and
professional services industries rely on Recurly to unlock
transformational growth using subscriptions. Recurly’s all-in-one,
integrated platform removes the complexities of automating
subscription billing at scale by enabling teams to manage and
optimize their subscriber lifecycles with ease. Category-defining
companies including Sling, Twitch, BarkBox, FabFitFun, Paramount,
Lucid, and Sprout Social have chosen Recurly to manage billions of
dollars in recurring revenues, future-proof their recurring billing
and revenue management, and recover billions of dollars in lost
revenue due to churn. Founded in 2009, Recurly is based in San
Francisco, with offices in Broomfield and London. For more
information, visit https://recurly.com.
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Lisa Preuss VP, Brand and Content lpreuss@recurly.com +1 949 439
6220