LONDON, July 12,
2024 /PRNewswire/ -- Maybe it's the poor UK weather –
but a record percentage of Brits (83%) want to get away for a
holiday abroad this summer. This is up from 78% last June and 64%
the previous year, according to new research from AllClear Travel
Insurance.
AllClear's annual tracking research asked a representative
sample of 2,106 adults what type of overseas summer holiday they
were planning this summer.
Compared to the previous two summers, the popularity of beach
holidays (45%), and a chill-out hotel pool holiday (30%) continued
to top the list of holidays for summer 2024, with cruise holidays
remaining a popular choice among the over 55s (11%). Beyond this,
there were a number of year-on-year increases:
- City breaks hit a two year high for this summer: up from 17% in
2022 to 23% in 2023 - and peaking at 30% for this summer.
- Linked to this, the popularity of romantic breaks is up from 8%
to 13% over the last two years (June
2022 to June 2024).
- The popularity of Air BnB breaks is also up - from 6% to
15% over two years.
- Beyond city breaks, walking holidays are also more popular for
this summer – up sharply from 6% in June
2022 to 15% for this summer.
The AllClear data also suggests that there has also been a big
rise in the percentage of people with medical conditions that want
a holiday abroad this summer (73%). This represents a big rise from
61% in June 2023 and 58% for summer
2022.
Garry Nelson, Head of
Corporate Affairs at AllClear Travel Insurance
comments: "After such a challenging time for the sector –
enduring a global pandemic and then into a cost-of-living
crisis – it is welcome news to see such a bounce-back for the
travel industry. This underscores the need for holidaymakers to get
the best possible cover. In recent years, we have noted a growing
trend among older holiday makers – and those with medical
conditions – to economise on their travel cover in order to get a
cheaper policy. We encourage everyone to get the best possible
cover, to ensure no one is inadvertently putting themselves at risk
when abroad this summer."
Discover more about AllClear
at: www.allcleartravel.co.uk
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