EDEN PRAIRIE, Minn.,
Aug. 13, 2024 /PRNewswire/ -- The
number one kid's bath brand bubbles up the fun for even the
littlest of bathers with their new line of bath products, specially
formulated for baby's delicate skin. Baby Bubble by Mr. Bubble
features two new products: a 16-ounce Ultra Gentle Bubble Bath and
12-ounce 2-in-1 Wash & Shampoo.
Baby Bubble is enriched naturally with the
ABC superfoods of skin health: apples, blueberries and
carrots.
Gentle Formulas Featuring the ABC Superfoods of Skin
Health
Mr. Bubble has been trusted by caregivers for over 60 years, and
the brand is excited to now be there for them and their newborns
from day one. Whether seeking to create a mini bubble bath for your
baby or to gently cleanse their hair and skin, the new Ultra Gentle
Bubble Bath and 2-in-1 Wash & Shampoo were developed to nourish
the sensitive skin of little ones with high-quality ingredients
that parents can trust.
Baby Bubble is hypoallergenic, tear-free, dermatologist-tested
and consciously curated in the USA
with ingredients that are free of parabens, phthalates and dyes.
The new products are also enriched naturally with the ABC
superfoods of skin health: apples, blueberries and carrots.
Vitamin-rich apples serve as a natural moisturizer to help smooth
and soften skin, while the antioxidants and vitamins of blueberries
balance skin health. Carrots are rich in beta carotene, providing
important hydration and protection benefits.
The line is infused with a Sweet Violet Cloud fragrance that
fills the tub and air with a light, clean scent. The fragrance
combines notes of orange, violet, lily, apricot and baby powder,
providing a comforting and soothing bath time experience for both
baby and parents.
A Natural Expansion of a Trusted, 60+ Year Brand
"Developing this new line was a natural progression for Mr.
Bubble, who has been bringing fun to the tub for over 60 years,"
says Michelle Bartlett, Senior
Marketing Manager of Product Development at The Village Company.
"We wanted to extend that experience to babies, helping start their
bath time journey on the right foot. From our quality formulas to
soothing fragrance and bubblin' fun suds, we're excited to help
create memories that will last a lifetime."
The new duo is available on mrbubble.com and Amazon, and
can be found on-shelf in Publix grocery stores. Shoppers can also
find a variety of Mr. Bubble products for bathtime, sensory play
and STEAM (Science, Technology, Engineering, Arts, Mathematics) for
all ages at mrbubble.com.
About The Village Company
The Village Company (TVC) has a long and rich heritage in
personal care products. Originally known as Minnetonka, Inc., TVC markets some of the
country's most endearing and enduring heritage brands including Mr.
Bubble®, the #1 kids bath brand with #1 bubble
bath, selling over 8 bottles per minute; Village Naturals
Therapy™ and Village Naturals Bath
Shoppe™ bath products; Soft &
Dri® deodorant; Dep® hair
gel; and Hallu® bath and shower line. The
Village Company's brands are widely distributed through leading
retailers in the food, drug, mass and e-commerce channels. Visit
thevillagecompany.com to learn more.
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SOURCE The Village Company