NEW YORK ,
Jan. 4,
2025 /PRNewswire/ -- LILYSILK, the world's leading
silk brand with a mission to inspire people to live better, more
sustainable lives, announced the third anniversary of its
partnership with TerraCycle. As of this November, the collaboration
has recycled more than 2,385 pieces, totaling 1,404.5 pounds of
textiles. LILYSILK invites customers to join a renewed no-waste
recycling initiative to celebrate this milestone, offering loyalty
points, discounts, and limited-time rewards.
"Celebrating three years of partnership with LILYSILK is a
testament to what can be achieved when like-minded organizations
work together toward a shared vision," said Tom Szaky, TerraCycle
Founder and CEO. "Through the Program, we've empowered consumers to
responsibly collect and recycle textiles at the end of their useful
life ."
The recycling process is simple: register at TerraCycle.com,
pack your LILYSILK textiles, and send them to TerraCycle using a
prepaid shipping label. The textiles are then cleaned, sorted, and
recycled into raw materials for products like mattress fillers, pet
bedding, and sporting equipment. This free program helps reduce
waste and keeps valuable materials out of landfills.
Participants have praised its ease and impact. Longtime customer
Denise Stovall shared, "I was more
than willing and overjoyed to participate in the LILYSILK recycling
program. That is a victory in sustainability , something every
human has to consider as we all collectively move forward in taking
better care of our precious EARTH."
"I participated in the LILYSILK recycling program because I
strongly believe in sustainable fashion," said another customer,
Aida G: "Reusing (these fabrics) gave me a sense of responsibility
and pride. It was enlightening to contribute to a cycle that values
resourcefulness and ecological care."
New Rewards and Special Promotions
Each recycling shipment earns customers 100 LILYSILK points and
a 12% discount on their next order. Participants also earn
TerraCycle Recycling Rewards points, redeemable as charitable
donations, allowing them to support causes that matter while
advancing sustainability. From January 1 to
March 31, 2025, participants who recycle their non-donatable
LILYSILK products will receive a complimentary Re-LILYSILK
Pillowcase with their next order.
"Our three-year partnership with TerraCycle® has been a valuable
step toward a more sustainable future," said David Wang, CEO of LILYSILK. "We are grateful
for our customers' continued support and look forward to welcoming
more participants to our recycling initiatives. Together, every
effort brings us closer to a brighter, greener future."
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