WILLIAMS SONOMA LAUNCHES THE BREVILLE BRASS COLLECTION
28 Enero 2025 - 8:00AM
Business Wire
New Collection of Countertop Appliances Adds
Bold Brass Design Details to Breville’s Most Popular Products
Williams Sonoma, portfolio brand of Williams-Sonoma, Inc. (NYSE:
WSM), the world’s largest digital-first, design-led and sustainable
home retailer announced today, the exclusive launch of the Breville
Brass Collection. The new collection of kitchen countertop
appliances combines Breville’s cutting-edge technology with sleek,
modern brass color trim and accents. These hand-brushed,
pre-brushed, and polished brass color features bring a touch of
luxury to the kitchen countertop. Exclusively available now both
online at Williams-Sonoma.com and at all Williams Sonoma retail
locations, the Breville Brass Collection comes in three colorways:
Damson Blue, Olive Tapenade, and Sea Salt.
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the full release here:
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Williams Sonoma Launches Exclusive
Breville Brass Collection (Photo: Williams Sonoma)
“Williams Sonoma is passionate about providing our customers
with innovative products that celebrate design and functionality,”
said Felix Carbullido, President of Williams Sonoma. “The Breville
Brass Collection beautifully combines the popularity and luxury
appeal of the brass color with the exceptional quality and
performance that Breville products are known for.”
The Breville Brass Collection includes a curated selection of
the brand’s most popular appliances, reimagined with an elevated
design and use of premium materials. Each piece in the collection
is crafted with Breville’s signature attention to detail, ensuring
exceptional functionality and durability, while the brass color
trim and accents offer a distinctive, timeless aesthetic that
elevates and stands out in the kitchen. At launch, the Breville
Brass Collection includes the Smart Kettle™ Luxe kettle, Toast
Select™ Luxe 2-Slice toaster, Barista Touch™ Impress espresso
machine, Juice Fountain® Cold XL juicer, and the Smart Oven®
air-fryer.
“As with all our appliances, we strive to enhance value through
thoughtful design that effortlessly elevates the functionality of
everyday tools," said Damian Court, President of Breville Americas.
"The Breville Brass Collection offers our customers the opportunity
to bring an additional layer of premium quality and personalization
to their kitchens, featuring beloved appliances that make a
timeless statement on any countertop.”
Breville’s Richard Hoare, Design & Innovation Director,
adds, “We are thrilled to be able to offer Breville customers
another way to tie in their personal visual style in their
kitchens. With this collection, we hope to enhance your kitchen and
bring a smile to your face as you enter each morning.”
For more information and to explore the full Breville Brass
Collection, please visit:
https://www.williams-sonoma.com/shop/electrics/breville-brass
ABOUT WILLIAMS SONOMA
Since its founding by Chuck Williams in 1956, the Williams
Sonoma brand has been bringing people together around food. A
member of Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands,
Williams Sonoma is a leading specialty retailer of high-quality
products for the kitchen and home, providing world-class service
and an engaging customer experience. Products include cookware,
cooks’ tools, cutlery, electrics, bakeware, food, tabletop and bar,
outdoor, cookbooks, as well as furniture, lighting and decorative
accessories. Each store offers cooking classes and tastings
conducted by expert culinary staff. A comprehensive gift registry
program for weddings and other special events is available in
stores and online. On williams-sonoma.com, customers can find
recipes, tips, and techniques that help them create delicious
meals. Williams Sonoma can also be found on Facebook, Instagram,
Twitter, Pinterest and YouTube. Williams Sonoma is also part of The
Key Rewards, a free-to-join loyalty program that offers members
exclusive benefits across the Williams-Sonoma, Inc. family of
brands.
ABOUT BREVILLE
Over the past 90 years, Breville has grown to become an iconic
global brand, delivering innovative kitchen appliances including
award-winning home coffee machines, to over 70 countries around the
globe. The company goes to market as the Sage® brand in Europe, and
as the Breville® brand in the rest of the world. Breville enhances
people’s lives through the delivery of brilliant innovation and
thoughtful design based on deep consumer insights, empowering
people to do things more impressively or easily than they’d thought
possible in their own homes and ultimately, allowing them to Master
Every Moment™. www.Breville.com @breville.
WSM-PR
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version on businesswire.com: https://www.businesswire.com/news/home/20250128068040/en/
Kendall Coleman Williams Sonoma KAColeman@WSGC.com
415-616-7926
Williams Sonoma (NYSE:WSM)
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