RIYADH, Saudi Arabia,
July 29, 2024 /PRNewswire/ -- Esports
has introduced a new form of entertainment in Saudi Arabia, particularly for the younger
generation who are avid gamers. As the inaugural Esports World Cup
kicks off in Riyadh, PayerMax, a
leading global payments solutions provider, reaffirms its
commitment to empowering innovation in Saudi Arabia's mobile gaming industry.
Saudi Arabia boasts a
staggering mobile gaming market valued at $1.8 billion, representing a massive 45% share of
the entire Middle East and
North Africa region. With nearly
two-thirds (67%) of the population being gamers, this presents a
golden opportunity for both local and international game
developers.
The globalization and upgrading of the game industry is a
systematic project, and the major game companies face a highly
heterogeneous global market, and the problems they encounter are
often diverse. In this context, finding a partner that can provide
one-stop solutions and rich service content is becoming more and
more important for game companies.
PayerMax's Role in the Ecosystem
As the very first Asian fintech company to participate in
the Regional Headquarters Program (RHQ) and obtain an RHQ license
in Saudi Arabia, PayerMax
recognizes the crucial role secure and convenient payment solutions
play in the booming mobile gaming landscape. PayerMax
offers tailored payment solutions for different use scenarios,
like in-app purchases, game webshop top-ups, micro incentives, and
more, supporting both mobile game developers and passionate
Saudi gamers.
"The thriving Esports scene in Saudi
Arabia showcases the immense potential of the mobile gaming
industry," says Wanghu, Co-founder at PayerMax. "PayerMax is proud
to be a part of this exciting ecosystem. Our innovative payment
solutions empower gaming developers to create exceptional gaming
experiences while ensuring a smooth and secure experience for
gamers in Saudi."
PayerMax provided payment marketing campaign support during an
in-app event for a popular game app, helping the developer achieve
double the transaction volume and paying users during the event, as
well as a year-on-year increase in the use of specific payment
methods. Transaction volume increased by 153%, the number of
successful orders increased by 180%.
Payment and Security Solutions
Among Saudi gamers, 32% are average spenders on mobile games and
12% are big spenders. The average revenue per user (ARPU) in the
Mobile Games market is projected to be US$85.47 in 2024. Payment platforms need
regionally targeted risk control strategies for both game companies
and end users.
Fraud payments occur occasionally. PayerMax employs a
proprietary real-time anti-fraud system to
detect abnormal payment behavior, prevent fraud, and
block suspicious transactions through phone alerts and other
means. During the trading process, the transaction data is also
analyzed in real time through machine learning models and
strategies to intercept risky trades.
By streamlining the payment process, PayerMax helps unlock the
full potential of the Saudi mobile gaming market, fostering a
more vibrant and competitive environment for developers,
and contributing to the growth of the Esports scene within the
Kingdom.
About PayerMax
PayerMax is a fintech company deeply rooted in emerging markets
with a global business footprint. It is committed to delivering
professional omni-method global payment solutions. PayerMax's
business operations span across 150 countries and regions
worldwide, including Southeast
Asia, the Middle East, and
Latin America. This extensive
network supports a wide range of over 600 payment methods, more
than 70 transaction currencies, and over 20 local languages,
catering to diverse global user payment preferences. Headquartered
in Singapore, PayerMax has established more than 10 local
offices in Saudi Arabia, UAE,
Bahrain, Kuwait, Indonesia, Thailand, the
Philippines, Malaysia,
Brazil, Mexico, South
Korea, Shanghai
(China), and Hong Kong (China).
For more information, please
visit www.payermax.com.
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