An advertising and tech veteran with almost
two decades of experience in technology growth, Akkerman will lead
the company's global business team
AUSTIN,
Texas, June 10, 2024 /PRNewswire/ -- Digital
Turbine, the global leader in growth solutions for the mobile
ecosystem, is excited to announce the appointment of Michael Akkerman as the company's new Chief
Business Officer. In this role, Michael will lead DT's global
go-to-market efforts, including sales, partnerships, marketing,
product, and business operations.
Digital Turbine is excited to announce the
appointment of Michael Akkerman as
the company's new Chief Business Officer
Michael's career is marked by his expertise in defining
strategic and operational visions across product, sales, corporate
development, and partnerships, as well as a proven track record of
building and optimizing high-growth advertising products at
scale.
Michael brings a wealth of experience to Digital Turbine,
building and scaling ad tech solutions that serve large,
multinational enterprise clients through data-driven performance
and brand advertising. Most recently, Michael served as GM,
Mobility Advertising at Uber, where he led the vision and strategy
for Uber's emerging advertising business across its global
ride-hailing app. Before his tenure at Uber, Michael was Chief
Product & Strategy Officer at Cardlytics, empowering leading
financial institutions to drive growth through data-driven
promotions, reaching 185 million monthly active users. Prior to
Cardlytics, Michael was the Global Head of Partnerships at
Pinterest, where his team managed and grew an ecosystem of 130+
strategic technology partners across commerce, data, measurement,
and ads.
"We are thrilled to welcome Michael
Akkerman to Digital Turbine as our new Chief Business
Officer. His extensive experience and proven leadership in scaling
high-growth businesses align perfectly with our vision for the
future," said Bill Stone, CEO of
Digital Turbine. "Michael's strategic insight and operational
expertise will be invaluable as we continue to expand our global
footprint and drive innovation in the mobile growth ecosystem."
"Your phone is the window to your soul and Digital Turbine's
extensive network is over 800M
devices strong, and growing. Coupled with a robust advertising
ecosystem, the unique consumer insights and personalized
advertising solutions Digital Turbine offers marketers and brands
is unparalleled in today's fragmented advertising economy," said
Michael Akkerman. "I couldn't be
more excited to join Digital Turbine and create value for our
technology, carrier, and advertising partners."
About Digital Turbine
Digital Turbine (NASDAQ: APPS) powers superior mobile consumer
experiences and results for the world's leading telcos,
advertisers, and publishers. Our end-to-end platform uniquely
simplifies our partners' ability to supercharge their awareness,
acquisition, and monetization — connecting them with more
consumers, in more ways, across more devices. Digital Turbine is
headquartered in North America,
with offices around the world. For more about Digital Turbine:
www.digitalturbine.com
Digital Turbine Media Contact:
Daniel Gal: daniel.gal@digitalturbine.com
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SOURCE Digital Turbine, Inc.