Aurora Mobile Limited (NASDAQ: JG) ("Aurora Mobile" or the
"Company"), a leading provider of customer engagement and marketing
technology services in China, today announced that it has signed a
strategic agreement with Zhongda Yingcai (Beijing) Network
Education Technology Co., Ltd. (“Zhongda Yingcai”). Leveraging
Aurora Mobile's JPush intelligent push notification solution, the
Company will help Zhongda Yingcai's online education platform
wangxiao.cn provide intelligent messaging services to better meet
users' needs, improve operational efficiency, and jointly promote
the innovation of smart education.
With the rapid development of Internet
technology, the online education industry has experienced
significant growth. As users' expectations for learning experiences
continue to rise, Zhongda Yingcai, a leading vocational training
service provider in China, remains committed to providing
professional, systematic and intelligent vocational training
solutions for learners at all levels.
With the JPush solution, Zhongda Yingcai can
accurately push differentiated messages and content tailored to the
needs of users at different stages of learning, providing them with
personalized learning information and course recommendations that
they really need. This not only avoids user annoyance, but also
increases user stickiness. For example, JPush supports full message
lifecycle analysis of users, including message funnel analysis and
loss analysis by platform and channel.
Based on real-time monitoring of user dynamics,
JPush provides Zhongda Yingcai with post-messaging effect analysis
and helps make decisions for push messaging improvements. In
addition, JPush provides various message formats, such as
notification bar, large text, large picture, notification drawer,
full-screen notification, feed, pop-up, and customized formats,
which can meet the different app usage habits of users. In
addition, with nine available message types, such as customized
message, rich media message, in-app reminder, short-video message,
and fence message, JPush can meet Zhongda Yingcai's needs to apply
appropriate messaging styles according to different user scenarios,
thereby achieving a more comprehensive messaging solution and
further enhancing user engagement and their passion for
learning.
JPush fully supports various operating systems,
including Android, iOS, HarmonyOS, QuickApp and Web, and is
compatible with JPush channels, APNs (Apple Push Notification
service), FCM (Firebase Cloud Messaging) and the system-level push
messaging channels of various mobile brands such as Huawei, Xiaomi,
OPPO, VIVO, Meizu and ASUS. Based on its infrastructure with a
capacity of over 10 billion daily visits, JPush ensures secure and
stable push notification, enabling Zhongda Yingcai to send
important information to users in a timely manner, meeting its user
engagement needs and providing users with a convenient and
efficient learning experience.
The implementation of the JPush solution not
only improves the user operation efficiency of Zhongda Yingcai, but
also helps it to create a new model of smart education. Zhongda
Yingcai provides users with a personalized and intelligent learning
experience by integrating its rich teaching resources with the
powerful JPush solution, helping users to learn more efficiently
and realize their career dreams. Meanwhile, Zhongda Yingcai's
extensive teaching resources and user base also provide the Company
with a broader application scenario and development space.
The cooperation between Zhongda Yingcai and
Aurora Mobile is important for both companies to complement each
other's strengths and work together to promote the digital
transformation and upgrading of China's vocational education
industry. In the future, Aurora Mobile will continue to support
Zhongda Yingcai's technology empowerment with its professional
technical services and comprehensive product matrix. The two
companies will work together to create a new chapter in smart
education.
About Aurora Mobile Limited
Founded in 2011, Aurora Mobile (NASDAQ: JG) is a
leading provider of customer engagement and marketing technology
services in China. Since its inception, Aurora Mobile has focused
on providing stable and efficient messaging services to enterprises
and has grown to be a leading mobile messaging service provider
with its first-mover advantage. With the increasing demand for
customer reach and marketing growth, Aurora Mobile has developed
forward-looking solutions such as Cloud Messaging and Cloud
Marketing to help enterprises achieve omnichannel customer reach
and interaction, as well as artificial intelligence and big
data-driven marketing technology solutions to help enterprises'
digital transformation.
For more information, please visit https://ir.jiguang.cn/.
Safe Harbor Statement
This announcement contains forward-looking statements. These
statements are made under the “safe harbor” provisions of the U.S.
Private Securities Litigation Reform Act of 1995. These
forward-looking statements can be identified by terminology such as
“will,” “expects,” “anticipates,” “future,” “intends,” “plans,”
“believes,” “estimates,” “confident” and similar statements. Among
other things, the Business Outlook and quotations from management
in this announcement, as well as Aurora Mobile’s strategic and
operational plans, contain forward-looking statements. Aurora
Mobile may also make written or oral forward-looking statements in
its reports to the U.S. Securities and Exchange Commission, in its
annual report to shareholders, in press releases and other written
materials and in oral statements made by its officers, directors or
employees to third parties. Statements that are not historical
facts, including but not limited to statements about Aurora
Mobile’s beliefs and expectations, are forward-looking statements.
Forward-looking statements involve inherent risks and
uncertainties. A number of factors could cause actual results to
differ materially from those contained in any forward-looking
statement, including but not limited to the following: Aurora
Mobile’s strategies; Aurora Mobile’s future business development,
financial condition and results of operations; Aurora Mobile’s
ability to attract and retain customers; its ability to develop and
effectively market data solutions, and penetrate the existing
market for developer services; its ability to transition to the new
advertising-driven SAAS business model; its ability to maintain or
enhance its brand; the competition with current or future
competitors; its ability to continue to gain access to mobile data
in the future; the laws and regulations relating to data privacy
and protection; general economic and business conditions globally
and in China and assumptions underlying or related to any of the
foregoing. Further information regarding these and other risks is
included in the Company’s filings with the Securities and Exchange
Commission. All information provided in this press release and in
the attachments is as of the date of the press release, and Aurora
Mobile undertakes no duty to update such information, except as
required under applicable law.
For more information, please contact:
Aurora Mobile LimitedE-mail: ir@jiguang.cn
Christensen
In China Ms. Xiaoyan SuPhone: +86-10-5900-1548E-mail:
Xiaoyan.Su@christensencomms.com
In US Ms. Linda Bergkamp Phone: +1-480-614-3004Email:
linda.bergkamp@christensencomms.com
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