Fiserv Small Business Index™ Holds Steady in August: Transaction Growth Accelerates as Restaurant and Retail Sales Trend Upward
03 Septiembre 2024 - 7:30AM
Business Wire
Fiserv Small Business Index is unchanged at
141
Small business sales grew 1.6% year over year,
and declined 0.3% month over month; transactions grew 5.7% year
over year, and 1.3% month over month
Fiserv, Inc. (NYSE: FI), a leading global provider of payments
and financial services technology, has published the Fiserv Small
Business Index for August 2024. The Fiserv Small Business Index is
an indicator of the pace and mix of consumer spending at small
businesses in the United States at national, state and industry
levels.
“At the beginning of each month, the Fiserv Small Business Index
provides first-to-market insight into consumer spending at small
businesses,” said Jennifer LaClair, Head of Merchant Solutions at
Fiserv. “This monthly view of consumer spending has become an
important economic indicator, providing a timely understanding of
small business performance so we can better serve clients and
partners across the small business ecosystem.”
Nationally, the seasonally adjusted Fiserv Small Business Index
in August was 141, unchanged from July. On a year-over-year basis,
both small business sales (+1.6%) and total transactions (+5.7%)
grew compared to August 2023, pointing to healthy consumer foot
traffic. Month-over-month sales declined slightly (-0.3%) compared
to July despite transactions growing (+1.3%). Transaction growth
outpacing total sales can partly be attributed to recent declines
in inflation, including July 2024 marking the lowest inflation rate
since early 2021.
“Consumers made notable shifts to their spending patterns in
August, resulting in restaurant and retail – including grocery, gas
stations, and clothing – all trending upward in the month,” said
Prasanna Dhore, Chief Data Officer at Fiserv. “Meanwhile, many
service-based businesses, including specialty trade contractors and
professional services, saw growth rates slow.”
Retail Growth Continues
The Small Business Retail Index rose one point in August to 147.
Year-over-year sales (+3.0%) and transactions (+7.3%) grew
significantly as average ticket sizes saw a noticeable decline
(-4.3%) compared to 2023. Back-to-school shopping, favorable
pricing trends and a recently reported rise in consumer confidence
contributed to this growth. Year over year, the fastest growing
retail categories were General Merchandise (+8.8%), Food and
Beverage Stores (+7.9%) and Sporting Goods (+5.6%).
Following the yearly trend, month-over-month retail sales
(+1.0%) and transactions (+1.5%) both grew as average ticket sizes
declined (-0.5%). Monthly growth highlighted a different mix of
consumer priorities, with Clothing (+2.1%), Food and Beverage
(+1.9%) and Furniture (+1.3%) seeing the most growth compared to
July.
Restaurants Reverse Trend
Food Services and Drinking Places, which includes restaurants,
indexed at 126 in August, a 3-point gain compared to July. The
upward swing in spend marked a notable turnaround compared to
July’s index, when spend slowed on both an annual and monthly
basis. Gains were widespread across the U.S., with nearly every
state in the country seeing increased restaurant patronage in
August.
Year over year, restaurants saw strong growth in both total
sales (+4.9%) and foot traffic (+4.2%); average ticket size grew
slightly (+0.7%). Month-over-month restaurant sales (+2.7%) and
transactions (+1.1%) increased compared to July, reversing a streak
of two consecutive months of slowing restaurant sales and foot
traffic. Average ticket size also grew (+1.5%) month over
month.
Other Industry Movers
- Professional, Scientific, and Technical Services continues
seeing significant growth in sales (+9.6%) and transactions (+8.5%)
year over year, despite sales (-1.0%) and transactions (-2.8%)
slowing slightly compared to July. Demand for a wide variety of
professional services was healthy in August, with veterinary,
legal, advertising and general business services among the
strongest.
- Specialty Trade Contractor sales (-0.9%) declined year over
year while transactions grew (+1.5%). Month-over-month sales
(-2.2%) also slowed while transactions remained steady (+0.2%).
Demand for HVAC and plumbing services saw the biggest decline
compared to August 2023, while electricians, roofers and concrete
contractors had modest gains.
- Additional year-over-year sales growth categories included
Amusement/Gambling/Recreation (+14.1%), Web Search, Libraries and
Information Services (+12.7%), and Food Manufacturing (+12.8%); the
sharpest annual sales declines were in Real Estate (-15.2%),
Hospitals (-7.7%) and Educational Services (-6.8%).
- Truck Transportation (+4.4%), Food Manufacturing, (+3.9%), and
Performing Arts Spectator Sports and Related Industries (+3.1%)
sales all saw month-over-month growth; Educational Services
(-5.5%), Insurance (-4.3%) and Ambulatory Healthcare (-3.4%) sales
saw the largest month-over-month declines.
About the Fiserv Small Business Index™
The Fiserv Small Business Index is published during the first
week of every month and differentiated by its direct aggregation of
consumer spending activity within the U.S. small business
ecosystem. Rather than relying on survey or sentiment data, the
Fiserv Small Business Index is derived from point-of-sale
transaction data, including card, cash, and check transactions
in-store and online across approximately 2 million U.S. small
businesses, including hundreds of thousands leveraging the Clover
point-of-sale and business management platform.
Benchmarked to 2019, the Fiserv Small Business Index provides a
numeric value measuring consumer spending, with an accompanying
transaction index measuring customer traffic. Through a simple
interface, users can access data by region, state, and/or across
business types categorized by the North American Industry
Classification System (NAICS). Computing a monthly index for 16
sectors and 34 sub-sectors, the Fiserv Small Business Index
provides a timely, reliable and consistent measure of small
business performance even in industries where large businesses
dominate.
To access the full Fiserv Small Business Index, visit
fiserv.com/FiservSmallBusinessIndex.
About Fiserv
Fiserv, Inc. (NYSE: FI), a Fortune 500 company, aspires to move
money and information in a way that moves the world. As a global
leader in payments and financial technology, the company helps
clients achieve best-in-class results through a commitment to
innovation and excellence in areas including account processing and
digital banking solutions; card issuer processing and network
services; payments; e-commerce; merchant acquiring and processing;
and the Clover® cloud-based point-of-sale and business management
platform. Fiserv is a member of the S&P 500® Index and has been
recognized as one of Fortune® World’s Most Admired Companies™ for 9
of the last 10 years. Visit fiserv.com and follow on social media
for more information and the latest company news.
FI-G
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Chase Wallace Director, Communications Fiserv, Inc. +1
470-481-2555 chase.wallace@fiserv.com
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