The WEKA Data Platform Will Power the First
Live Sporting Event at Sphere, Honoring the Contributions
of Mexican Fighters to Combat Sports in Celebration of
Mexican Independence Day
CAMPBELL, Calif., Sept. 13,
2024 /PRNewswire/ -- WekaIO Inc. (WEKA), the data
platform company for AI, announced today that it is partnering with
UFC®, the world's premier mixed martial arts (MMA)
organization, to provide the underlying data management and
infrastructure supporting its UFC 306 AT RIYADH SEASON NOCHE UFC live broadcast
event at Sphere Las Vegas on September
14th.
NOCHE UFC is the first live sporting event to take
place at Sphere. The one-day event will comprise over six hours of
live MMA action and an immersive film with six chapters from
award-winning filmmakers. NOCHE UFC is a tribute
to the Mexican people and their culture, as well as a celebration
of their fighting spirit and contributions to combat sports in
honor of Mexican Independence Day on September 16th.
The UFC team has partnered with Silent House Productions to
bring its vision for this groundbreaking event to life. In
preparation for the event's pre-recorded aspects, the Silent House
team needed to render hundreds of terabytes of native 12K video and then prepare it to be displayed on
Sphere's 16K x 16K resolution screen during the live
broadcast.
To support the massive data processing requirements of the
production, the team wanted an experienced technology partner and a
proven data management solution that could meet and deliver on its
demanding performance and scale requirements. Following WEKA's
successful partnerships with U2 and Dead & Company, supporting
their recent residencies at Sphere, the WEKA® Data
Platform was the obvious choice to provide the foundation for
NOCHE UFC's live and recorded video and audio
production elements.
"We're breaking new ground by mounting a live sporting broadcast
production at Sphere—it has been a massive undertaking. The sheer
scale and scope of the venue's state-of-the-art technology stack
presents significant production challenges. With no room for
mistakes, everything in your technology stack has to be rock
solid," said Baz Halpin, Founder and
CEO of Silent House and a producer of NOCHE
UFC. "We had less than four months to find a
technology partner that could help us realize UFC's creative vision
and meet the Sphere's performance and scale requirements. WEKA's
proven technology and expertise made them the obvious choice to
help us conquer this new frontier of live sports broadcasting."
For more information on the NOCHE UFC event at
Sphere, visit https://www.ufc.com/sphere/.
About UFC®
UFC® is the world's
premier mixed martial arts organization (MMA), with more than 700
million fans and approximately 283 million social media followers.
The organization produces more than 40 live events annually in some
of the most prestigious arenas around the world while broadcasting
to over 975 million households across more than 170 countries.
UFC's athlete roster features the world's best MMA athletes
representing more than 80 countries. The organization's digital
offerings include UFC FIGHT PASS®, one of the world's
leading streaming services for combat sports. UFC is part of TKO
Group Holdings (NYSE: TKO) and is headquartered in Las Vegas, Nevada. For more information, visit
UFC.com and follow UFC at Facebook.com/UFC and @UFC on X, Snapchat,
Instagram, and TikTok: @UFC.
About WEKA
WEKA is architecting a new approach to the enterprise data stack
built for the AI era. The WEKA® Data Platform sets the
standard for AI infrastructure with a cloud and AI-native
architecture that can be deployed anywhere, providing seamless data
portability across on-premises, cloud, and edge environments. It
transforms legacy data silos into dynamic data pipelines that
accelerate GPUs, AI model training and inference, and other
performance-intensive workloads, enabling them to work more
efficiently, consume less energy, and reduce associated carbon
emissions. WEKA helps the world's most innovative enterprises and
research organizations overcome complex data challenges to reach
discoveries, insights, and outcomes faster and more sustainably –
including 12 of the Fortune 50. Visit www.weka.io to learn
more, or connect with WEKA on LinkedIn, X, and Facebook.
WEKA and the WEKA logo are registered
trademarks of WekaIO, Inc. Other trade names used herein may be
trademarks of their respective owners.
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SOURCE WekaIO