Dickey’s Barbecue and PJ Washington Teamed Up for Winning Event
16 Julio 2024 - 10:42AM
Last Saturday, Dickey’s Barbecue Pit and Dallas Maverick’s
star PJ Washinton partnered up to treat basketball fans from across
the Dallas/Ft Worth metroplex to a one of a kind smokin’ event!
With over 400+ people in attendance at Dickey’s original
location in Dallas, guests lined up early to receive autographs and
pictures from the guest of honor. Dickey’s sold a dine in record of
146 lbs of brisket and 79 pounds of kielbasa-style polish sausage
in three hours during the event. These lucky fans also had an
opportunity to enjoy the hickory-smoked taste of Dickey’s Legit.
Texas. Barbecue., as well as the limited time offer of Dickey’s
Mavs and Cheese kielbasa sausage, all to the sounds of a Sports
Radio 1310 The Ticket live broadcast, as well as a DJ providing
tunes that keep the crowd pumped up.
To keep the fans cool, the Dickey's team provided free water and
sausage samples to guests while they patiently waited to meet the
Maverick’s star who stayed until every guest in line was taken care
of. Dickey’s outside bar was the perfect setting for fans to
unwind, socialize and responsibly sample The Dickey Foundation and
Panther Island Brewery’s signature Legit. Texas. Lager. Additional
partnering vendors at the event were Red Bull, Sazerac, and
Modelo.
As guests shift more and more to online ordering, curb side pick
up and delivery, it was a nostalgic return to a very full dining
room of customers. The PJ Washington signing event shows that while
folks enjoy off premise dining and respond to promotions like Free
Delivery on dickeys.com orders, diners will still turn out for the
right partnership in person.
“We were so thrilled to team up with PJ Washington for this
great event at our original Dickey’s location,” said Roland Dickey,
Jr., CEO, Dickeys Capital Group. “We appreciate PJ and his team so
much for spending the day celebrating barbecue, basketball, and our
loyal guests.”
Guests can also purchase Dickey’s mouthwatering Rancher’s Max
and Cheese Sausage directly from their local Dickey’s store or a
nearby Walmart store by clicking HERE.
“The entire team at Dickey’s would like to thank PJ Washington
for coming out to our store and treating our guests to such a great
afternoon,” said, Laura Rea Dickey, CEO of Dickey’s Barbecue Pit,
Inc. “What a great way to prove that barbecue and basketball make a
winning team. Thank you, PJ!”
To learn more, follow Dickey’s Barbecue Pit on
Facebook, Instagram and Twitter. Download
the Dickey’s Barbecue Pit app from the Apple App
Store or Google Play.
About Dickey’s Barbecue Restaurants, Inc.
Dickey's Barbecue Restaurants, Inc., the world’s largest
barbecue concept, was founded in 1941 by the Dickey family. For the
past 80 years, Dickey’s Barbecue Pit has served millions of guests
in 44 states Legit. Texas. Barbecue. ™ At Dickey’s, all our
barbecued meats are smoked onsite in a hickory wood burning pit.
Dickeys proudly believes there’s no shortcut to true barbecue and
it’s why our name isn’t BBQ. The Dallas-based, family-run
barbecue franchise offers eight slow-smoked meats and 12 wholesome
sides with 'No B.S. (Bad Stuff)' included. Dickey’s Barbecue has
over 500 locations across the United States and eight other
countries.
Dickeys was named to Newsweek’s 2022 America’s Favorite
Restaurant Chains list and USA Today 2021 readers’ choice
awards. Dickey’s won first place on Fast Casual’s “Top
100 Movers and Shakers” list, been named a Top
500 Franchise by Entrepreneur and named
to Hospitality Technology’s Industry Heroes list. Led by
CEO Laura Rea Dickey, who was named among the country’s 50
most influential women in foodservice in Nation’s Restaurant
News, was recognized by Fast Casual’s Top 100 Movers
and Shakers list and honored by Dallas Business
Journal. Dickey's Barbecue Pit has also been recognized
by Fox News, Forbes Magazine, Franchise Times, The Dallas
Morning News, The Wall Street Journal, People Magazine and QSR
Magazine. Dickey’s Barbecue is part of Dickey’s Restaurant Brands
which has more than 700 restaurants nationwide including brands
Wing Boss, Trailer Birds, Big Deal Burger and bbqathome.com. DRB is
led by CEO Roland Dickey Jr. For more information,
visit www.dickeys.com.
- FANtastic Event with Dickey's Barbecue Pit and PJ
Washington
Shannon Santos
Dickey's Barbecue Pit
ssantos@dickeys.com