TEL
AVIV, Israel, May 16, 2024
/PRNewswire/ -- Tracker Network and Primis signed a two-year
exclusivity agreement after more than three years of successful
partnership. Tracker Network provides stats, global and regional
leaderboards, and much more to more than 300 million gamers around
the world.
In this expansion of their existing partnership, the Primis
video player will be on pages across Tracker Network's entire
portfolio. Primis will exclusively fulfill all of its video needs
across its entire portfolio, including main sites tracker.gg and
fortnitetracker.com. Tracker Network joins Primis' extensive gaming
portfolio of leading brands, such as Gamer Network and GAMURS
Group.
"The Primis team has provided us with excellent account services
over the years and maximized our video performance. We look forward
to continuing to work with them more in the future and building
upon this trusted relationship," said Matthew Hawkins, CEO at Tracker Network.
"It's been a privilege to work with the Tracker Network team to
deliver quality content experiences to its users and reach new
video KPIs," said Shir
Shechter, Account Manager at Primis. "We hope to
continue reaching new heights, growing, and cultivating mutual
success."
About Primis:
Primis is the leader in Video Discovery. Their video ad
monetization platform increases publishers' revenue by helping
users discover high-quality video content. The company's video
discovery technology is used by 100s of digital publishers,
empowering over 450M uniques with an
engagement-based video experience.
In May 2021, Primis launched
Sellers.guide, a free resource to shed light on the ad tech supply
chain by comparing ads.txt files with sellers.json.
Primis is owned by Universal McCann and The Interpublic Group of
Companies, Inc. (NYSE: IPG).
Website: www.primis.tech
Twitter: @PrimisLtd
LinkedIn: Primis-UM
Facebook: Primis-UM
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SOURCE Primis