Jeffs’ Brands: Fort (100%) Seeks to Revolutionizes E-Commerce with AI-Based Pest Control App and Bitcoin Payment Integration
25 Noviembre 2024 - 3:03PM
Jeffs' Brands Ltd (“Jeffs’ Brands” or the “Company”) (Nasdaq: JFBR,
JFBRW), a data-driven e-commerce company operating on the Amazon
Marketplace, announces transformative initiatives by its wholly
owned subsidiary, Fort Products Ltd. (“Fort”), to reshape pest
control solutions and online shopping experiences, as previously
announced on November 14, 2024 and November 18, 2024.
With a creative move, Fort has partnered with leading digital
developers to create an AI-based mobile application, offering
customers innovative pest control solutions. This platform is
designed to identify pests using AI technology to deliver tailored
treatment recommendations, providing seamless access to Fort’s
top-tier products. The app is expected to launch in the first half
of 2025, aiming to enhance Fort’s ecosystem and aiming to position
it as a leader in both e-commerce and pest control innovation.
In addition, Fort is embracing the future of online payments by
integrating cryptocurrency options, including Bitcoin, into its
online platform. It is expected that starting in Q1 2025, customers
will have the ability to pay with Bitcoin and other major
cryptocurrencies to purchase Fort’s pest control solutions on its
online platform, reflecting Fort’s commitment to adapting to
emerging trends and meeting the preferences of tech-savvy customers
globally.
AI App Features:
- AI-Powered Identification: Instantly identify pests for
tailored solutions.
- Personalized Recommendations: Customized treatment options for
natural, chemical, and DIY approaches.
- Cross-Platform Accessibility: Compatible with iOS and Android
devices.
Bitcoin Payment Integration Highlights:
- Fort’s innovative payment gateway helps ensure secure, seamless
transactions via third-party processors.
- Enhances accessibility to international markets, catering to
the growing demand for decentralized payment solutions.
These developments align with Fort’s vision of blending
traditional product excellence with cutting-edge technology,
seeking to redefine customer engagement and expand market
opportunities globally.
About Jeffs’ Brands Ltd
Jeffs' Brands aims to transform the world of e-commerce by
creating and acquiring products and turning them into market
leaders, tapping into vast, unrealized growth potential. Through
the Company’s management team’s insight into the FBA Amazon
business model, it aims to use both human capability and advanced
technology to take products to the next level. For more information
on Jeffs’ Brands Ltd visit https://jeffsbrands.com.
Forward-Looking Statement Disclaimer
This press release contains “forward-looking statements” within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, that are intended to be covered by the “safe harbor”
created by those sections. Forward-looking statements, which are
based on certain assumptions and describe our future plans,
strategies and expectations, can generally be identified by the use
of forward-looking terms such as “believe,” “expect,” “may,”
“should,” “could,” “seek,” “intend,” “plan,” “goal,” “estimate,”
“anticipate” or other comparable terms. For example, we are using
forward-looking statements when discussing successful development
of the AI powered mobile app and cryptocurrency payment options,
its availability for use by customers, its enhancement of Fort’s
product ecosystem, the elevation of Fort’s presence in the pest
control sector and in e-commerce, the creation of opportunities for
market expansion and customer engagement and the Company’s
commitment to adapting to emerging trends. Forward-looking
statements are neither historical facts nor assurances of future
performance. Instead, they are based only on our current beliefs,
expectations and assumptions regarding the future of our business,
future plans and strategies, projections, anticipated events and
trends, the economy and other future conditions. Because
forward-looking statements relate to the future, they are subject
to inherent uncertainties, risks and changes in circumstances that
are difficult to predict and many of which are outside of our
control. Our actual results and financial condition may differ
materially from those indicated in the forward-looking statements.
Therefore, you should not rely on any of these forward-looking
statements. Important factors that could cause our actual results
and financial condition to differ materially from those indicated
in the forward-looking statements include, among others, the
following: our ability to adapt to significant future alterations
in Amazon’s policies; our ability to sell our existing products and
grow our brands and product offerings, including by acquiring new
brands; our ability to meet our expectations regarding the revenue
growth and the demand for e-commerce; the overall global economic
environment; the impact of competition and new e-commerce
technologies; general market, political and economic conditions in
the countries in which we operate; projected capital expenditures
and liquidity; the impact of possible changes in Amazon’s policies
and terms of use; the impact of the conditions in Israel, including
the recent attacks by Hamas, Iran, and other terrorist
organizations; and the other risks and uncertainties described in
the Company’s Annual Report on Form 20-F for the year ended
December 31, 2023, filed with the U.S. Securities and Exchange
Commission (“SEC”), on April 1, 2024 and our other filings with the
SEC. We undertake no obligation to publicly update any
forward-looking statement, whether written or oral, that may be
made from time to time, whether as a result of new information,
future developments or otherwise.
Investor Relations Contact:
Michal Efraty Adi and Michal PR- IR Investor Relations, Israel
michal@efraty.com
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