Exclusively available at the Kroger Family of
Stores, Simple Truth® introduces six limited-time
bundles designed to help customers survive Quitter's Day and
maintain their better-eating resolutions.
CINCINNATI, Jan. 7, 2025
/PRNewswire/ -- Each year, more than half The Kroger Co.
(NYSE: KR) customers set New Year's resolutions, but staying
committed to those resolutions takes a lot of effort. That's why
Simple Truth®, the brand that makes finding products that are Free
From unwanted ingredients easy, is helping customers keep their
resolutions on track. Just ahead of Quitter's Day on Friday, January 10 – when most customers begin to
give up on their resolutions, Simple Truth® is unveiling six
limited-time Resolution Rescue bundles designed to make upholding
some of the most popular better-eating resolutions
simple.
According to Kroger's retail data science arm, 84.51º, 79% of
customers make New Year's resolutions focused on physical health,
with 58% planning to adopt eating habits that support a healthier
lifestyle – and Simple Truth® is here to help along the
way.
A part of the Our Brands' roster, Simple Truth's®
exclusive Resolution Rescue bundles can be shopped across the
Kroger Family of Stores to help customers push through that
mid-January slump, when snacking, meal-prepping, and home-cooking
goals can be tough to sustain. At $15
or less, Simple Truth's® Resolution Rescue bundles can get
customers past Quitter's Day unscathed and transform new goals into
new lifestyles.
"Maintaining resolutions can be a challenge, which is why Simple
Truth® has developed a straightforward solution to help our
customers stay on track," said Juan De
Paoli, Vice President of Our Brands for Kroger. "From
snacking smarter to enjoying more veggie-forward meals and
prioritizing protein, Simple Truth's® Resolution Rescue bundles –
all Free From unwanted ingredients – offer a delicious and
convenient way to keep up with any better-eating resolution."
Customers looking to make eating better simple and convenient in
the new year can visit SimpleTruth.com/Resolutions to shop the
Resolution Rescue bundles, including:
Mocktails Bundle: This booze-free bundle allows Dry
January participants and their sober-curious counterparts to make
delicious mocktails at home.
- Shop the Bundle: Raspberry Yuzu Sparkling Seltzer, Organic
Mint, Organic Basil, Shelf Stable Organic Lemonade, Frozen Whole
Strawberries
Meatless Meal Bundle: This social media-approved dense
bean salad bundle helps customers get their daily servings of fiber
and protein with meatless ingredients.
- Shop the Bundle: Organic Cannellini Beans, Organic
Garbanzo Beans, Organic Tri-Bean
Blend, Organic Mini Cucumbers (1lb.), Organic Italian
Parsley, Organic Baby Dill
Protein-Packed Breakfast Bundle: A selection of
protein-packed options, this bundle will help customers start the
day strong and provide the fuel needed to power through the
morning.
- Shop the Bundle: Black Chia
Seeds, Zero Sugar Blueberry Yogurt, Zero Sugar Vanilla
Yogurt, Chicken Breakfast Sausage, Oats and Honey Granola
Savory Snacks Bundle: This bundle of quick bites features
salty, savory treats made to help get through any mid-afternoon
snack craving.
- Shop the Bundle: Exotic Vegetable Chips, Veggie and
Flaxseed Corn Tortilla Chips, Hot Cheddar Veggie Straws, Creamy
Ranch Mini Rice Cakes, Sweet Potato Corn Tortilla Chips
Sweet Treats Bundle: Simple Truth's® sweet treat
bundle has something to satisfy every sweet tooth, guilt free.
- Shop the Bundle: Cinnamon Sugar Apple Straws, Dried
Mangos, Raspberry & Blueberry Fruit & Veggie Blend Strips,
Sea Salt Dark Chocolate Bar, Duplex Sandwich Cookies
Get Your Veggies Bundle: Supercharge any diet with this
bundle of easy-to-prepare vegetable options to enjoy as a snack or
with a meal.
- Shop the Bundle: Organic Sliced Mushrooms, Organic
Baby Spring Mix, Baby Carrots Bag
(1lb.), Snacking Tomatoes, Organic Frozen Brussels Sprouts
Taking simple to the next level, starting Quitter's Day,
January 10 through January 21, Kroger
customers can get free delivery with any purchase of at least
$15 in Simple Truth®, on delivery
orders of $75 or more*.
With more than 1,500 products that are Free From artificial
colors, flavors and preservatives, Simple Truth® also carries
plant-based, gluten-free and USDA-certified organic products that
make maintaining better-eating goals a breeze. Simple Truth® makes
it easy to find foods that fit every lifestyle, dietary need and
taste preference.
Customers can shop the Resolution Rescue bundles and the
full Simple Truth® line in-store or through Kroger Pickup and Delivery.
Media assets are available for download here.
*Free Delivery with digital coupon and requires purchase of
$15 or more in Simple Truth® products
on delivery orders of $75 or more.
Offer must be redeemed for standard delivery by 1/8/25 through 1/21/25 by 12:59 PST. Delivery providers may vary.
Restrictions apply; see site for details.
About Kroger
At The Kroger Co. (NYSE: KR), we are
dedicated to our Purpose: To Feed the Human Spirit™. We are, across
our family of companies nearly 420,000 associates who serve over 11
million customers daily through a seamless digital shopping
experience and retail food stores under a variety of banner names,
serving America through food inspiration and uplift, and creating
#ZeroHungerZeroWaste communities. To learn more about us, visit our
newsroom and investor relations site.
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SOURCE The Kroger Co.