TIDMBOO

boohoo group plc

06 December 2018

 
 For Immediate Release   6 December 2018 
 
 

boohoo group plc

("boohoo" or the "Company")

Response to media commentary

boohoo notes the media commentary around the advertising of its promotional offers. The Company has been in correspondence with the Committee of Advertising Practice (CAP) and the Advertising Standards Authority (ASA) on this particular matter. CAP has requested that the Company take its guidance on board. The Company has confirmed that it will do so and will continue to review its promotional offers so that they comply with applicable regulations. CAP has confirmed that this matter is closed and there will be no further action.

N.B. CAP writes and maintains The UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (the CAP Code). The Advertising Standards Authority (ASA) is the UK's independent regulator that administers the Code.

 
 Enquiries 
 boohoo group plc 
 Neil Catto, Chief Financial Officer        Tel: +44 (0)161 233 2050 
 Alistair Davies, Investor Relations        Tel: +44 (0)161 233 2050 
 Clara Melia, Investor Relations            Tel: +44 (0)20 3289 5520 
 
 Zeus Capital - Nominated adviser and 
  joint broker 
 Nick Cowles/Andrew Jones (Corporate        Tel: +44 (0)161 831 1512 
  Finance) 
 John Goold/Benjamin Robertson (Corporate   Tel: +44 (0)20 3829 5000 
  Broking) 
 
 Jefferies Hoare Govett - Joint broker 
 Nick Adams/Max Jones                       Tel: +44 (0)20 7029 8000 
 
 Buchanan - Financial PR adviser            boohoo@buchanan.uk.com 
 Richard Oldworth/ Sophie Wills/ Maddie     Tel: +44 (0)20 7466 5000 
  Seacombe 
 
 

About boohoo group plc

"Leading the fashion eCommerce market"

Founded in Manchester in 2006, the group started life as boohoo.com, an inclusive and innovative brand targeting young, value-orientated customers. For over 10 years, boohoo has been pushing boundaries to bring its customers up-to-date and inspirational fashion, 24/7. boohoo has grown rapidly in the UK and internationally, expanding its offering with range extensions into menswear through boohooMAN.

In early 2017 the group extended its customer offering through the acquisitions of the vibrant fashion brand PrettyLittleThing, and free-thinking brand Nasty Gal. United by a shared customer value proposition, our brands design, source, market and sell great quality clothes, shoes and accessories at unbeatable prices. This investment proposition has helped us grow from a single brand, into a major multi-brand online retailer, leading the fashion eCommerce market for 16 to 30-year-olds around the world. Today the boohoo group sells to over 9.8 million customer accounts across all its brands in almost every country in the world.

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.

END

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December 06, 2018 02:01 ET (07:01 GMT)

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