Wag! Group Announces WeCompare.com: Transforming Insurance Comparison with Best-in-Class Technology and Consumer Focus
02 Mayo 2024 - 7:44AM
Business Wire
Wag! (Wag! Group Co., Nasdaq: PET) today introduced
WeCompare.com, a new consumer-facing brand poised to reshape the
insurance comparison landscape. WeCompare leverages the expertise
and technology Wag! has gained from years in the pet insurance
space to deliver a powerful comparison platform across diverse
verticals, starting with auto and moving to include home, life,
travel, and more.
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Wag! Group launches WeCompare.com, a new
consumer-facing brand poised to reshape the insurance comparison
landscape. (Graphic: Business Wire)
“To date we've helped deliver millions of pet insurance quotes
to pet parents depending on us for robust options,” said Garrett
Smallwood, CEO and Chair of Wag! Group Co. “As we enter new
categories, beginning with auto insurance, we are committed to
providing a broad selection of offerings to fit the long list of
consumer needs. With the auto insurance market presenting a TAM 30x
larger than pet insurance, we're poised to meet the diverse needs
of a broader audience.”
WeCompare.com offers several key differentiators:
- Unmatched Technology: Our proprietary technology is
built for seamless translation across insurance categories. This
allows us to efficiently expand offerings to meet user and partner
needs.
- Data-Driven Content: WeCompare offers engaging content,
in line with latest industry standards, to empower consumers with
the knowledge needed to make informed insurance purchase
decisions.
- Tailored User Experience: Recognizing the needs of
today’s consumer, WeCompare prioritizes education over sales
pressure. Through insightful content and a strong social presence,
WeCompare equips users with the knowledge and tools to compare
quotes across insurance categories—all from a single, convenient
platform.
- Proven Demand: Existing partners have expressed strong
interest in expanding to other insurance categories through our
platform, highlighting a clear demand for WeCompare's comparison
expertise beyond pet insurance.
Expansion Beyond Pet Insurance
WeCompare.com will initially focus on pet and auto insurance
comparisons, allowing users to effortlessly compare quotes across
these two major categories, with Total Addressable Markets of
$11.8B and $362B, respectively. Building upon Wag!’s proven success
in pet insurance comparison, WeCompare plans to expand into other
insurance verticals, including home, travel, and life, backed by
the demand of its partners’ audiences, in the near future.
Demand-Driven Growth
The launch of WeCompare.com is driven by a clear market demand.
Both consumers and our long-standing partners have expressed a
strong desire for a comprehensive, user-centric comparison
platform. WeCompare.com addresses this need head-on, providing
consumers with greater choice and transparency while offering
insurance providers an invaluable platform to reach targeted
audiences.
For more information about WeCompare, visit wecompare.com. For
more information about Wag!, visit wag.co.
About Wag! Group Co.
Wag! Group Co. strives to be the #1 platform to solve the
service, product, and wellness needs of the modern U.S. pet
household. Wag! pioneered on-demand dog walking in 2015 with the
Wag! app, which offers access to 5-star dog walking, sitting, and
one-on-one training from a community of over 500,000 Pet Caregivers
nationwide. In addition, Wag! Group Co. operates Petted, the
nation’s largest pet insurance comparison marketplace; Dog Food
Advisor, one of the most visited and trusted pet food review
platforms; WoofWoofTV, a multi-media company bringing delightful
pet content to over 18 million followers across social media;
maxbone, a digital platform for modern pet essentials; and Furmacy,
software to simplify pet prescriptions. For more information, visit
Wag.co.
Forward-Looking Statements
This press release contains certain forward-looking statements
within the meaning of the Private Securities Litigation Reform Act
of 1995. Some of the forward-looking statements can be identified
by the use of forward-looking words. Statements that are not
historical in nature, including the words “anticipate,” “expect,”
“suggests,” “plan,” “believe,” “intend,” “estimates,” “targets,”
“projects,” “should,” “could,” “would,” “may,” “will,” “forecast”
and other similar expressions are intended to identify
forward-looking statements. These statements include those related
to the Company’s ability to further develop and advance its pet
service offerings and achieve scale; ability to attract and retain
personnel; market opportunity, anticipated growth, and future
financial performance, including management’s financial outlook for
the future. Forward-looking statements are predictions, projections
and other statements about future events that are based on current
expectations and assumptions and, as a result, are subject to risks
and uncertainties. Many factors could cause actual future events to
differ materially from the forward-looking statements in this press
release, including but not limited to: management’s financial
outlook for the future; market adoption of the Company’s pet
service offerings and solutions; failure to realize the financial
benefits of acquisitions; the ability of the Company to protect its
intellectual property; changes in the competitive industries in
which the Company operates; changes in laws and regulations
affecting the Company’s business; the Company’s ability to
implement its business plans, forecasts and other expectations, and
identify and realize additional partnerships and opportunities; and
the risk of downturns in the market and the technology industry.
The foregoing list of factors is not exhaustive. You should
carefully consider the foregoing factors and the other risks and
uncertainties described in the “Risk Factors” section of the
Company’s filings, including the Annual Report on Form 10-K for the
year ended December 31, 2023. These filings identify and address
other important risks and uncertainties that could cause actual
events and results to differ materially from those contained in the
forward-looking statements. Forward-looking statements speak only
as of the date they are made. Readers are cautioned not to put
undue reliance on forward-looking statements, and the Company
assumes no obligation and does not intend to update or revise these
forward-looking statements, whether as a result of new information,
future events, or otherwise. The Company does not give any
assurance that it will achieve its expectations.
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version on businesswire.com: https://www.businesswire.com/news/home/20240502606833/en/
Media: Media@wagwalking.com Partnerships:
Partnerships@wagwalking.com
Investor Relations Wag!: IR@wagwalking.com
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